We are looking for a Marketing coordinator / Manager - Specialising in non Digital and collaborations

*Job Summary**: Reporting to the Director is responsible for the planning and execution of effective and efficient marketing plans for non traditional and cross marketing collaborations. This person is a part of the head office and corporate marketing team with a strong focus on the field and increase in franchise sales.
*Responsibilities**
Be the primary marketing point of contact for franchisees in Canada - for traditional marketing solutions
Develop and implement innovative strategies to enhance sales and drive traffic in key DMAs (Designated Market Areas).
Work with corporate team to manage new store openings process and ensure all marketing materials are delivered and installed
Collaborate with franchisees on creating grand opening plans for specific sites or markets
Foster cross-functional collaboration with field, marketing, operations, and other departments to achieve shared goals.
Work with national media & creative agencies to recommend local media buys that can help with increased market exposure and new openings
Implementation of local PR plans
Collaborate on conducting comprehensive business reviews with franchisees to assess performance and identify gaps and opportunities.
Utilize insights gathered from business reviews to develop localized marketing plans aligned with national strategy.
Analyze market trends and competitor activities to identify emerging opportunities and potential threats.
Continuously monitor and evaluate the effectiveness of local marketing efforts, adjusting as needed to optimize results.
Foster strong relationships with franchisees and serve as a trusted advisor on local marketing matters.
Assists all departments, as needed, to inform market strategy to drive business objectives, serves as a key strategic contact and in-field support for new product launches.
*Qualifications**
Bachelor’s Degree in Business, Marketing, Sales, or a related field from a Canadian College/ University
3-5 years relevant work experience
Self starter and motivated
Ability to work on multiple projects at once, in a fast-paced dynamic work environment

Pay: $45,000.00-$50,000.00 per year

Schedule

Monday to Friday
*Education**:
Bachelor's Degree (preferred)

Work Location: In person

Expected start date: 2024-11-18

✨ Job alerts

✨ Job alerts

Marketing Coordinator- Specializing in Non Digital