About Us

We’re a fast-growing cannabis company on a mission to redefine the way people experience cannabis. Rooted in quality, transparency, and innovation, we’re building a brand that connects with both seasoned consumers and curious newcomers. As we expand our digital presence, we’re looking for a strategic and hands-on Ecommerce Manager to lead growth across DTC, wholesale, retail, and delivery channels.

The Role

As our Ecommerce Manager, you’ll be responsible for building and optimizing the entire digital customer journey—from discovery to delivery. You’ll drive online sales through our own storefront, support and promote our wholesale and retail partners, and ensure consumers can easily access our products via delivery platforms and services. This is a unique opportunity to shape how consumers and partners interact with our brand online and get our products into the hands of more people, faster.

Key Responsibilities

Manage and optimize the company’s ecommerce website(s) and digital sales channels
Drive direct-to-consumer sales and deliveries via our owned ecommerce platform and through third-party delivery partners
Develop and manage tools and campaigns that direct consumers to local dispensaries, retail partners’ ecommerce stores, and delivery options
Collaborate with sales to support wholesale goals and generate digital demand from retail buyers
Implement and manage “Where to Buy,” store locator, and delivery integration tools
Coordinate with fulfillment and delivery partners to ensure smooth logistics and customer satisfaction
Execute digital campaigns aligned with product drops, regional availability, and promotional windows
Analyze performance across all ecommerce and delivery channels (traffic, conversion, AOV, ROAS, etc.)
Ensure digital content and transactions meet all applicable cannabis regulations and compliance standards

Qualifications

3+ years of ecommerce or digital marketing experience, ideally in cannabis, CPG, or wellness
Proven ability to manage both DTC and B2B ecommerce strategies
Experience working with POS and delivery platforms (e.g., Eaze, Grassdoor, Dutchie, etc.)
Experience with website development, deployment and management
Experience with ecommerce back-end platform operations, tracking and reporting
Strong grasp of digital marketing, SEO, CRO, and analytics (GA4)
Excellent project management and cross-functional collaboration skills
A consumer-first mindset and a passion for building seamless online-to-offline experiences

Additional Desired Experience

Experience launching and managing ecommerce delivery channels
Familiarity with retail partner marketing strategies and co-branded campaigns
Knowledge of cannabis industry, compliance and regulations
Hands-on experience with CRM tools like Klaviyo, Mailchimp, or HubSpot

Perks & Benefits

Competitive salary + performance bonuses
Health, Dental, Vision, 401(k), and other benefits
Employee discounts
Opportunity to grow with a high-potential brand in a booming industry

Job Type: Full-time

Pay: $60,000.00 - $80,000.00 per year

Benefits

401(k)
Dental insurance
Employee assistance program
Employee discount
Health insurance
Paid time off
Vision insurance

Schedule

8 hour shift
Monday to Friday
Weekends as needed

Work Location: In person

Qualifications

3+ years of ecommerce or digital marketing experience, ideally in cannabis, CPG, or wellness
Proven ability to manage both DTC and B2B ecommerce strategies
Experience working with POS and delivery platforms (e.g., Eaze, Grassdoor, Dutchie, etc.)
Experience with website development, deployment and management
Experience with ecommerce back-end platform operations, tracking and reporting
Strong grasp of digital marketing, SEO, CRO, and analytics (GA4)
Excellent project management and cross-functional collaboration skills
A consumer-first mindset and a passion for building seamless online-to-offline experiences

Benefits

Competitive salary + performance bonuses
Health, Dental, Vision, 401(k), and other benefits
Employee discounts
Opportunity to grow with a high-potential brand in a booming industry
Pay: $60,000.00 - $80,000.00 per year
401(k)
Dental insurance
Employee assistance program
Employee discount
Health insurance
Paid time off
Vision insurance
8 hour shift
Monday to Friday

Responsibilities

As our Ecommerce Manager, you’ll be responsible for building and optimizing the entire digital customer journey—from discovery to delivery
You’ll drive online sales through our own storefront, support and promote our wholesale and retail partners, and ensure consumers can easily access our products via delivery platforms and services
This is a unique opportunity to shape how consumers and partners interact with our brand online and get our products into the hands of more people, faster
Manage and optimize the company’s ecommerce website(s) and digital sales channels
Drive direct-to-consumer sales and deliveries via our owned ecommerce platform and through third-party delivery partners
Develop and manage tools and campaigns that direct consumers to local dispensaries, retail partners’ ecommerce stores, and delivery options
Collaborate with sales to support wholesale goals and generate digital demand from retail buyers
Implement and manage “Where to Buy,” store locator, and delivery integration tools
Coordinate with fulfillment and delivery partners to ensure smooth logistics and customer satisfaction
Execute digital campaigns aligned with product drops, regional availability, and promotional windows
Analyze performance across all ecommerce and delivery channels (traffic, conversion, AOV, ROAS, etc.)
Ensure digital content and transactions meet all applicable cannabis regulations and compliance standards

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Ecommerce & Marketing Manager - Cannabis