About Kids & Company

Kids & Company is a leading provider of high-quality child care and early childhood education, with a growing network of more than 100 centres across Canada. As the organization approaches its 25th anniversary, it continues to demonstrate an entrepreneurial and forward-thinking approach to supporting families. Most recently, the company expanded its portfolio through the acquisitions of The Nanny Solution and Nannies on Call, two of Canada’s leading in-home child care providers.

We are seeking a Director of Marketing to help lead and grow our talented marketing team across the organization’s expanding portfolio of brands.

The Role

Reporting to the VP of Marketing & Brand, the Director of Marketing is a senior leadership role for someone equally as comfortable shaping strategies and forming relationships as they are executing tactics and monitoring ROI. The ideal candidate will have proven experience in managing a team and a background in branding, digital marketing and web development, partnerships, and communications.

If you are a strategic, critical thinker who has impeccable communication skills and a passion for children and for early childhood education, we invite you to be a part of shaping our brand’s future.

Job Overview

You will play an integral role in leading and overseeing a talented and expanding team. Your responsibilities will encompass leading and providing strategic oversight on all marketing and communications efforts, including:

Content development including; Parent communications and newsletters, blog articles and resources/guides, social media
Website development, maintenance/upkeep
Management of agency partners/external relationships
Brand and influencer partnerships
Social media and paid advertising
Signage development and execution
Event ideation and coordination
Branding & marketing support for new acquisitions, including signage, collateral, web, etc.
Cross-departmental support in creating collateral, pitch decks, etc.

Qualifications

Exceptional communication skills, both verbal and written, to effectively convey brand messaging to both existing and prospective parents and families.
Outstanding critical thinking skills, with the ability to assess situations and develop action plans accordingly.
Strong leadership skills with 3+ years of management experience, capable of leading and motivating a diverse marketing team to support our ever-growing presence across Canada.
Experience managing agency relationships or working at an agency in an account management capacity, demonstrating the ability to effectively evaluate creative work, provide direction, and foster relationships.
Post-secondary education in Business, Marketing & Communications, PR, or related field.

Why Join Us

A dynamic work culture that values diversity and inclusion.
The opportunity to lead a growing marketing team and make a significant impact on our brand's growth in two countries.
Professional development opportunities and room for advancement within Kids & Company.
Competitive compensation, benefits, and paid time off.
We currently operate over 100 child care centres across Canada and are constantly growing – as a Kids & Company employee, you are entitled to 35% off of our child care services and will receive 20 days of free back up child care per year.
Extended health services, dental, prescription medications, eye exams, private duty nursing services, and more.
Access to exclusive employee perks and discounts with partner companies.

Compensation & Benefits

This role offers a salary range of $90,000–$110,000 annually, based on experience, plus a comprehensive benefits package.

To apply, please submit your resume and a cover letter highlighting your relevant experience, why this role is best suited to you, and what sets you apart.

Kids & Company is committed to providing accommodations to persons with disabilities so that they may pursue employment opportunities in a similar way to other applicants. If you require accommodation as a job applicant, please contact us by email.

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