Company Description

Work Water is a better for you energy drink produced and sold in Atlantic Canada. We are looking for someone located in New Brunswick or Nova Scotia to support our field marketing efforts and social media content creation.

Responsibilities

Field & Retail Activation

Coordinate and support Atlantic Superstore / Sobeys sampling
Recruit & manage brand ambassadors for new product launches/events
Ensure displays, signage, and stock checks are tight
Gather store-level intel (pricing, shelf placement, competitor activity)

Community & Youth Sports Outreach

Develop and manage community partnership programs
Reach out to minor hockey, gyms, CrossFit boxes, schools (where allowed)
Track which groups convert and which don’t

Content Capture

Broadcast live and capture short-form video at:
Sampling events
Hockey rinks
Community events
Turn this into:
TikToks
Instagram Reels
YouTube Shorts
Retail-friendly UGC

Light Sales Support

Follow up with:
Small retailers
Event organizers
Sports associations
Maintain a simple CRM or tracking sheet

Qualifications

Strong skills in Field Marketing and Event Marketing to promote brand visibility and engagement
Event Planning and Event Management experience to coordinate and execute events effectively
Excellent Communication skills, both verbal and written, to collaborate with internal teams and external partners
Detail-oriented mindset with demonstrated ability to handle logistics and budgets
Prior experience with growth-focused marketing strategies is a plus
Degree or Certificate in Marketing, Communications, Business, or a related field is preferred
Ability to work independently in a fast-paced environment while meeting deadlines

This is a term position of up to 12 months funded through the NRC. Program requirements mandate that candidates must be:

30 years of age or younger
a post-secondary graduate
a Canadian citizen, permanent resident of Canada or person granted refugee status in Canada
legally entitled to work according to the relevant provincial legislation and regulations
a first-time participant in a Youth Employment and Skills Strategy work experience program targeted at post-secondary graduates

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Growth & Field Marketing Coordinator