Mobile Marketing Lead

A company is looking for a Mobile Marketing Lead, Growth Marketing.

Key Responsibilities

Manage and execute Global App Store Optimizations, including in-App events and keyword refinement

Drive the testing roadmap and manage the non-transactional push notification program

Collaborate with cross-functional teams to develop and execute effective Mobile Marketing programs

Required Qualifications

Proven experience in managing mobile marketing programs with a focus on optimization

Experience with Mobile Measurement Partners (MMPs) and developing measurement solutions

Ability to analyze data and derive actionable insights related to marketing activities

Familiarity with analytics tools such as Excel, Google Sheets, and SQL

Strong stakeholder management skills and ability to thrive in a fast-paced environment