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Position Summary

The SEO Analyst will be primarily focused on reporting, analytics, and technical audits to drive data-driven SEO strategies for livingspaces.com. This role will collaborate closely with the in-house SEO team to implement optimization best practices and innovative ideas. The SEO Analyst will monitor search engine optimization (SEO) results, analyze website metrics, and support the development and implementation of comprehensive SEO strategies. These strategies will include data and technical analysis, on-page optimization, content gap analysis, internal linking, competitive research, and detailed reporting. The role requires strong experience in technical SEO auditing.

Position Description

Essential Duties and Responsibilities include the following. Other duties may be assigned:

Performance Dashboards: Develop and manage performance dashboards using Adobe, Excel, Google Analytics, Botify, Google Data Studio, Big Query, and Tableau to report on key performance indicators (KPIs).

SEO Reporting and Automation: Build and automate complex SEO reports using tools such as Adobe, Excel, Botify, Smartsheet, Alteryx, Python, and SQL to drive SEO traffic growth.

Data Analysis and Insights: Conduct in-depth analysis of SEO data to identify trends, opportunities, and areas for improvement. Provide actionable insights to enhance SEO strategies and drive traffic growth.

Competitive Analysis: Build competitive analysis reports to discover opportunities for growing E-Commerce traffic and analyse SEO performance for large-scale websites with 1M+ monthly unique visitors.

Ad Hoc Reporting and Projects: Manage and execute ad hoc reports and projects as needed, ensuring timely and accurate data analysis.

Technical SEO Audits: Conduct technical SEO site and website architecture audits, including the management of no-index tags, redirects, robots.txt, CMS pages, and XML sitemaps to improve website performance. Strong experience in technical SEO auditing is required.

Keyword and Traffic Monitoring: Track and monitor organic traffic trends, and Search Engine algorithm updates.

SEO Admin Tool Management: Oversee the SEO Admin tool, including the management of automated interlinking, redirects, noindex tags, and content blocks.

Technical Ticket Writing: Utilize strong communication and project management skills to interpret data into actionable tasks and write detailed Jira technical tickets. Collaborate effectively with cross-functional teams to ensure successful implementation of SEO strategies.

Communication and Project Management: Utilize strong communication and project management skills to interpret data into actionable tasks and collaborate effectively with cross-functional teams.

Tool Proficiency: Demonstrate deep knowledge of Adobe, Google Big Query, and Google Analytics to enhance data analysis and reporting capabilities.

Qualifications

Education/Experience: Bachelor's degree (B. A. or B. S.) or equivalent from four-year college in business, mathematics, technical field, or related field. 5+ years of experience in E-Commerce Digital analytics role using Google Analytics, Google Cloud, Tableau platforms. Prior experience analyzing SEO reports for a large-scale, 1M+ monthly unique visitors. Solid understanding of website design/development. Strong project management skills to successfully interpret data into actionable tasks. Working knowledge of EpiServer CMS or any e-commerce CMS platforms.

Computer Skills: To perform this job successfully, an individual must have proficient experience in Microsoft 365 products. Must have strong Excel and data visualization skills. Advanced experience in SEO tools, such as Screaming Frog, Botify, DeepCrawl, SEMrush, Ahrefs, Google Search Console, Google Trends, STAT, Google Analytics, Alteryx, Tableau, and Jira is required. Must have advanced Botify or DeepCrawl website crawling/reporting experience. Basic proficiency with HTML and an understanding of JavaScript is necessary. Knowledge of Python and SQL programming languages is required. An equivalent combination of education and experience will be considered.

Certificates and Licenses: Google Analytics, Adobe and Botify certification are preferred.

Supervisory Responsibilities: This position does not have supervisory responsibilities.

Position Hiring Range

The hiring pay range provides a guide for what we would reasonably pay for the position. Pay will be determined by several factors, including but not limited to: applicant’s education, relevant work experience, knowledge, skills and abilities, as well as internal equity and alignment with geographic market data. Living Spaces reserves the right to modify this pay range at any time. Pay is determined by various factors including market demand, applicable skills, work experience and education, location, company budget, and in-demand skill sets.

Compensation: $81,675.00 - $108,900.00

Retail, Guest Services, and Distribution Center Team Members are eligible to receive team bonus based on meeting specific goals and KPI’s.

Benefits Include

Medical

Dental

Vision

401(k) (full and part time eligible)

Vacation

Sick Time

Flex Spending Account

Employee Assistance Program

For more details, please visit our website at: Careers (livingspaces.com)

Equal Opportunity Employer

It is our policy to abide by all federal, state, and local laws prohibiting employment discrimination based solely on a person’s race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, physical disability, mental disability, age, military status, or status as a Vietnam-era or special disabled veteran, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including but not limited to, cancer related or HIV/AIDS related), sexual orientation, or any other protected status except where a reasonable, bona fide occupational qualification exists.

E-Verify

Living Spaces participates in E-Verify. All newly-hired team members are queried through this electronic system established by the Department of Homeland Security (DHS) and the Social Security Administration (SSA) to verify their identity and employment eligibility.

Applicant Privacy

#corporate

Seniority level Seniority level Mid-Senior level

Employment type Employment type Full-time

Job function Job function Marketing and Sales

Industries Furniture and Home Furnishings Manufacturing, Retail, and Manufacturing

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Qualifications

Strong experience in technical SEO auditing is required
Tool Proficiency: Demonstrate deep knowledge of Adobe, Google Big Query, and Google Analytics to enhance data analysis and reporting capabilities
Education/Experience: Bachelor's degree (B. A. or B. S.) or equivalent from four-year college in business, mathematics, technical field, or related field
5+ years of experience in E-Commerce Digital analytics role using Google Analytics, Google Cloud, Tableau platforms
Prior experience analyzing SEO reports for a large-scale, 1M+ monthly unique visitors
Solid understanding of website design/development
Strong project management skills to successfully interpret data into actionable tasks
Working knowledge of EpiServer CMS or any e-commerce CMS platforms
Computer Skills: To perform this job successfully, an individual must have proficient experience in Microsoft 365 products
Must have strong Excel and data visualization skills
Advanced experience in SEO tools, such as Screaming Frog, Botify, DeepCrawl, SEMrush, Ahrefs, Google Search Console, Google Trends, STAT, Google Analytics, Alteryx, Tableau, and Jira is required
Must have advanced Botify or DeepCrawl website crawling/reporting experience
Basic proficiency with HTML and an understanding of JavaScript is necessary
Knowledge of Python and SQL programming languages is required
An equivalent combination of education and experience will be considered

Benefits

The hiring pay range provides a guide for what we would reasonably pay for the position
Pay will be determined by several factors, including but not limited to: applicant’s education, relevant work experience, knowledge, skills and abilities, as well as internal equity and alignment with geographic market data
Living Spaces reserves the right to modify this pay range at any time
Pay is determined by various factors including market demand, applicable skills, work experience and education, location, company budget, and in-demand skill sets
Compensation: $81,675.00 - $108,900.00
Retail, Guest Services, and Distribution Center Team Members are eligible to receive team bonus based on meeting specific goals and KPI’s
Vision
401(k) (full and part time eligible)
Vacation
Sick Time
Flex Spending Account
Employee Assistance Program

Responsibilities

The SEO Analyst will be primarily focused on reporting, analytics, and technical audits to drive data-driven SEO strategies for livingspaces.com
This role will collaborate closely with the in-house SEO team to implement optimization best practices and innovative ideas
The SEO Analyst will monitor search engine optimization (SEO) results, analyze website metrics, and support the development and implementation of comprehensive SEO strategies
These strategies will include data and technical analysis, on-page optimization, content gap analysis, internal linking, competitive research, and detailed reporting
The role requires strong experience in technical SEO auditing
Performance Dashboards: Develop and manage performance dashboards using Adobe, Excel, Google Analytics, Botify, Google Data Studio, Big Query, and Tableau to report on key performance indicators (KPIs)
SEO Reporting and Automation: Build and automate complex SEO reports using tools such as Adobe, Excel, Botify, Smartsheet, Alteryx, Python, and SQL to drive SEO traffic growth
Data Analysis and Insights: Conduct in-depth analysis of SEO data to identify trends, opportunities, and areas for improvement
Provide actionable insights to enhance SEO strategies and drive traffic growth
Competitive Analysis: Build competitive analysis reports to discover opportunities for growing E-Commerce traffic and analyse SEO performance for large-scale websites with 1M+ monthly unique visitors
Ad Hoc Reporting and Projects: Manage and execute ad hoc reports and projects as needed, ensuring timely and accurate data analysis
Technical SEO Audits: Conduct technical SEO site and website architecture audits, including the management of no-index tags, redirects, robots.txt, CMS pages, and XML sitemaps to improve website performance
Keyword and Traffic Monitoring: Track and monitor organic traffic trends, and Search Engine algorithm updates
SEO Admin Tool Management: Oversee the SEO Admin tool, including the management of automated interlinking, redirects, noindex tags, and content blocks
Technical Ticket Writing: Utilize strong communication and project management skills to interpret data into actionable tasks and write detailed Jira technical tickets
Collaborate effectively with cross-functional teams to ensure successful implementation of SEO strategies
Communication and Project Management: Utilize strong communication and project management skills to interpret data into actionable tasks and collaborate effectively with cross-functional teams

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SEO Analyst Job at Living Spaces Furniture in La Mirada