Product Marketing Manager

Product Marketing Manager Home Textiles Supplier £42,000 - £48,000 plus benefitsLocation: Wilmslow - HYBRID WORKING Our client is a leading homewares company, supplying UK retailers. They now have an excellent opportunity for a Product Marketing Manager to join the hugely successful marketing team based in South Manchester. Where does this role fit in?Our client in on a mission to step-change their product storytelling and elevate how they connect with customers. As Product Marketing Manager, you’ll be a driving force behind crafting compelling narratives that bring your product categories to life, differentiate them in the market, and inspire consumer conversion. A key role in their dynamic marketing team, working closely with product, design, sales and e-com teams, you will be leading the development of best-in-class marketing assets for products and NPD across your categories.This role will be crucial in step-changing their online content and asset creation to deliver page-stopping and conversion driving results. You will have a strong vision of compelling product storytelling, able to develop and execute strategies that transform technical features into engaging, benefit-led stories across all consumer touch pointsWith a passion for product and innate interest in consumer insight, you will be leading projects across key elements of the product marketing mix, including artwork, product photoshoots, copywriting, and NPD concept creation. Key Responsibilities:Own Product Storytelling for your categories: Develop and execute strategies that transform technical features into engaging, benefit-led stories across all consumer to