Entry-Level Digital Marketing Intern

About the Company

Walmart Inc. is an American multinational retail corporation that operates a chain of hypermarkets, discount department stores, and grocery stores. With a vast global presence and a rapidly expanding e-commerce platform, Walmart is committed to leveraging cutting-edge digital strategies to connect with customers, enhance brand loyalty, and drive sales. We believe in fostering talent and providing opportunities for growth, making our internship programs a vital part of our future success.

Job Description

Are you a creative and analytical individual eager to kickstart your career in digital marketing? Walmart is seeking a passionate and driven Entry-Level Digital Marketing Intern to join our team in Cheyenne, Wyoming. This internship offers a unique opportunity to gain hands-on experience in various aspects of digital marketing within a dynamic and fast-paced retail environment. You will work closely with our marketing professionals, contributing to real-world campaigns and learning invaluable skills that will shape your professional journey.

Key Responsibilities

Assist in the development and execution of social media content calendars and campaigns across various platforms (Facebook, Instagram, TikTok, etc.).
Conduct market research and competitor analysis to identify trends and opportunities in the digital landscape.
Support SEO efforts by assisting with keyword research, content optimization, and basic website audits.
Contribute to email marketing initiatives, including drafting copy, segmenting audiences, and analyzing campaign performance.
Help create and curate engaging content for our digital channels, including blog posts, ad copy, and website updates.
Monitor and report on the performance of digital marketing campaigns using analytics tools.
Collaborate with internal teams to ensure brand consistency and alignment across all digital touchpoints.
Participate in brainstorming sessions and contribute innovative ideas for new marketing strategies.

Required Skills

Strong written and verbal communication skills.
Basic understanding of digital marketing concepts (SEO, SEM, social media, content marketing).
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Excellent organizational skills and attention to detail.
Ability to work independently and collaboratively in a team environment.
Eagerness to learn and adapt to new technologies and marketing trends.

Preferred Qualifications

Currently enrolled in a Bachelor's degree program in Marketing, Communications, Business, or a related field.
Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
Experience with social media management platforms or analytics tools (e.g., Google Analytics, Hootsuite).
A personal online portfolio or examples of digital content creation (e.g., blog posts, social media campaigns).

Perks & Benefits

Hands-on experience with a global retail leader.
Direct mentorship from experienced marketing professionals.
Opportunities for professional development workshops and training.
Networking opportunities within Walmart's extensive professional network.
Potential for future full-time employment opportunities upon successful completion of the internship.
A dynamic and supportive work environment.