,

Ability to work with colleagues at all levels to develop marketing goals and evaluate results.

,

,

Detail-oriented, organized, positive, and creative attitude to manage multiple projects simultaneously with minimal budget and lead time.

,

Strong computer skills, including Microsoft Office suite, Google G-Suite/Workspace, and Google Analytics.

,

Experience with basic HTML, WordPress, and other content management systems is preferred.

,

Experience using contact databases such as Salesforce and/or self-publishing software like Constant Contact or Mailchimp is desirable.

,

,

,

,

,

,

,

,

Demonstrated excellence in online and social media marketing from inception to implementation
Five or more years of experience leading digital marketing efforts, with examples of successful campaigns and their metrics
Well-versed in the use of social media and project management tools such as ClickUp, Buffer, and Salesforce
Excellent oral and written communication skills
Experience addressing multiple audiences and adept at posting/responding on various platforms
Ability to plan and use online content for websites and social media platforms with consistent messaging tailored by platform and audience
Understanding of website SEO and analytics, plus social media measurement to optimize messaging
Experience with email marketing and CMS systems for distribution
Ability to work with colleagues at all levels to develop marketing goals and evaluate results
Strong problem-solving and communication skills
Detail-oriented, organized, positive, and creative attitude to manage multiple projects simultaneously with minimal budget and lead time
Strong computer skills, including Microsoft Office suite, Google G-Suite/Workspace, and Google Analytics
Passion for and commitment to Pittsburgh's startup community and growth
Experience with graphic design tools or software
Familiarity with video editing software for content creation
Knowledge of digital advertising platforms such as Google Ads or Facebook Ads
Experience in event planning and execution

The Digital Marketing Manager is responsible for developing and reporting the online marketing strategies for Innovation Works
This role involves planning and executing marketing campaigns, developing a comprehensive strategy for the organization's websites, and coordinating a multi-faceted content plan with the Communications Coordinator to implement across social media platforms
The Digital Marketing Manager is part of a small team that develops the voice of IW, ensuring the right information reaches the right audience using the appropriate platform at the right time
This position is essential in creating a continuous family of online and social media content that fosters t

Digital Marketing Manager/Specialist - Innovation Works, Inc.

Job Type