Social Media Strategy

Develop and manage the company's social media presence to engage the public and increase brand awareness.
Implement strategies to align social media efforts with overall sales and marketing goals.

Ecommerce Optimization

Measurably increase online sales by improving website design, content, and marketing initiatives.
Incorporate bilingual (English and French) product descriptions to increase accessibility.

Content and catalog development

Ensure that supplier portfolios are fully represented online, creating a detailed product catalog to meet diverse customer needs.

Performance analysis

Monitor and analyze key performance indicators, including web traffic, conversion rates, and sales.
Provide regular updates on progress and recommend actionable improvements.

Key Qualifications

Proven experience for a minimum of 3 years in digital marketing, e-commerce, or related fields.
Proficiency in website management, content creation and digital tools. Experience with Shopify is essential
Strong social media management skills and familiarity with analytics platforms.
Fluency in French and English
Ability to work collaboratively with internal teams and external partners.

Opportunities for development

This position offers significant opportunities for professional development as the company's digital strategy evolves. The successful candidate will play a pivotal role in shaping the online presence and expand their responsibilities based on strategic objectives.

If you are passionate about digital transformation and eager to make a measurable impact, we encourage you to apply for this exciting opportunity.

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Job Overview

Our client is looking for a dynamic and resourceful e-commerce marketer to lead their digital marketing efforts, optimize their online presence and drive significant sales growth on the web. As part of a business transitioning to a stronger digital focus, this role is critical to improving the e-commerce strategy and overall brand visibility.

Key Responsibilities

Website management

Maintain and update the website to ensure an accurate and complete representation of products, including prices and images.
Collaborate with internal teams and external developers to establish a robust online catalog that showcases the full range of products for both B2B and B2C platforms.

Social Media Strategy

Develop and manage the company's social media presence to engage the public and increase brand awareness.
Implement strategies to align social media efforts with overall sales and marketing goals.

Ecommerce Optimization

Measurably increase online sales by improving website design, content, and marketing initiatives.
Incorporate bilingual (English and French) product descriptions to increase accessibility.

Content and catalog development

Ensure that supplier portfolios are fully represented online, creating a detailed product catalog to meet diverse customer needs.

Performance analysis

Monitor and analyze key performance indicators, including web traffic, conversion rates, and sales.
Provide regular updates on progress and recommend actionable improvements.

Key Qualifications

Proven experience for a minimum of 3 years in digital marketing, e-commerce, or related fields.
Proficiency in website management, content creation and digital tools. Experience with Shopify is essential
Strong social media management skills and familiarity with analytics platforms.
Fluency in French and English
Ability to work collaboratively with internal teams and external partners.

Ecommerce Marketing Specialist - Bilingual

Job Type