Search Engine Marketing (PPC & SEO ) Manager or Sr Analyst: ( Local only please)

Conduit Digital is looking for an experienced Search Engine Marketing (PPC & SEO ) Manager or Sr Analyst , a leader, to lead our Paid and Organic Search teams.

Conduit is an advanced digital marketing agency and our candidate must have agency-level experience in search marketing. We are looking for someone with advanced skills in search engine marketing so a successful track record is essential.

Conduit Digital, located in Toms River, NJ provides advanced white-label digital marketing products and solutions to USA-based advertising agencies for resale.

Please note, this position is HYBRID – minimum 3x days in office and 2x WFH so you must live within driving distance of our office in Toms River, New Jersey.

Apply at https://www.conduitdigital.us/careers please click on Search Engine Marketing (PPC/SEO ) Manager/Sr Analyst, go to the bottom of the page, click on Apply, and follow the survey. Only completed applications will be accepted.

Why You Will Love Working @ Conduit!

Conduit Digital is growing and provides a very entrepreneurial environment where everyone contributes. It is a great place to work with a committed group of wonderful people.
Hybrid work schedule! Three days in the office and two days working from home.
We are an NJ Top 150 privately owned business
Over the last five years, Traffic Builders/Conduit Digital has been one of Adweek’s 40 Fastest-Growing Ad Agencies in the World, three times!
We have a robust employee benefits program.
We have a team of wonderful, passionate people who work hard and truly enjoy each other

An ideal candidate for our Search Engine Marketing (PPC & SEO ) Manager / Sr Analyst role will need to be an excellent team player and communicator who can engage in campaign strategy conversations while also executing PPC campaigns of various sizes and budgets.

If you are motivated and passionate about digital marketing, especially PPC, please apply today!

Please bring the following skills & experience

Technical Skills

PPC Platforms: Expertise in major PPC platforms like Google Ads, and Microsoft Advertising, and ideally some experience with lesser-known but growing platforms like Amazon Advertising.
Keyword Research & Targeting: Ability to conduct in-depth keyword research, identify high-value terms, and develop targeted campaigns.
Campaign Management: Setting up, optimizing, and managing PPC campaigns across various platforms. This includes writing compelling ad copy, managing budgets, and utilizing ad extensions effectively.
Analytics & Reporting: A strong understanding of PPC metrics like impressions, clicks, conversions, and return on ad spend (ROAS). You should be adept at using analytics tools to generate insightful reports and identify areas for improvement.

Marketing Knowledge

Marketing Fundamentals: Understanding of basic marketing concepts like target audience, buyer personas, marketing funnel, and marketing attribution.
Competitive Analysis: Ability to research and analyze competitor PPC strategies to gain insights and develop a competitive edge.
Conversion Rate Optimization (CRO): Familiarity with CRO principles and how to optimize landing pages for better conversions.
SEO experience: Experience with search engine optimization is preferred.

Analytical Abilities

Data Analysis: Strong analytical skills to interpret PPC data, identify trends, and make data-driven decisions to optimize campaign performance.
A/B Testing: Experience with A/B testing different ad variations, landing pages, and keywords to determine the most effective strategies.
Problem-Solving: Ability to troubleshoot campaign issues, identify areas for improvement, and develop innovative solutions to maximize campaign success.
Analysts & GTM: Agency-level experience with Google Analytics, Google Tag Manager, Google Ads, and Microsoft Ads.

What We’re Looking For You To Bring;

3+ years of hands-on paid search experience (agency experience highly preferred)
Google Analytics & AdWords Certifications!
Knowledge of HTML, CSS, and or JavaScript is a big plus
A process-minded individual with strong written and verbal communication skills.
Proficiency in project management and organizational skills is essential for managing multiple agencies and their clients efficiently.

If you fit the description above and Conduit sounds like a great fit for you, please reach out and we'll schedule some time to talk. We look forward to hearing from you!

We require a quick hiring survey at

Apply at https://www.conduitdigital.us/careers please click on Search Engine Marketing (PPC ) Manager, go to the bottom of the page, click on Apply, and follow the survey.

Salary for this position will be between $72,000 and $110,000 to be determined based on the directly relatable experience of the candidate. Thank you!

Job Type: Full-time

Pay: $72,000.00 - $110,000.00 per year

Benefits

401(k)
Dental insurance
Flexible schedule
Happy hour
Health insurance
Health savings account
Paid time off
Parental leave
Vision insurance

Experience

Google Analytics: 2 years (Required)
Google Ad Manager: 2 years (Required)

Work Location: Hybrid remote in Toms River, NJ 08753

Qualifications

Conduit is an advanced digital marketing agency and our candidate must have agency-level experience in search marketing
An ideal candidate for our Search Engine Marketing (PPC & SEO ) Manager / Sr Analyst role will need to be an excellent team player and communicator who can engage in campaign strategy conversations while also executing PPC campaigns of various sizes and budgets
PPC Platforms: Expertise in major PPC platforms like Google Ads, and Microsoft Advertising, and ideally some experience with lesser-known but growing platforms like Amazon Advertising
Keyword Research & Targeting: Ability to conduct in-depth keyword research, identify high-value terms, and develop targeted campaigns
Marketing Fundamentals: Understanding of basic marketing concepts like target audience, buyer personas, marketing funnel, and marketing attribution
Competitive Analysis: Ability to research and analyze competitor PPC strategies to gain insights and develop a competitive edge
Conversion Rate Optimization (CRO): Familiarity with CRO principles and how to optimize landing pages for better conversions
Data Analysis: Strong analytical skills to interpret PPC data, identify trends, and make data-driven decisions to optimize campaign performance
A/B Testing: Experience with A/B testing different ad variations, landing pages, and keywords to determine the most effective strategies
Problem-Solving: Ability to troubleshoot campaign issues, identify areas for improvement, and develop innovative solutions to maximize campaign success
Analysts & GTM: Agency-level experience with Google Analytics, Google Tag Manager, Google Ads, and Microsoft Ads
Google Analytics & AdWords Certifications!
Knowledge of HTML, CSS, and or JavaScript is a big plus
A process-minded individual with strong written and verbal communication skills
Proficiency in project management and organizational skills is essential for managing multiple agencies and their clients efficiently
Google Analytics: 2 years (Required)
Google Ad Manager: 2 years (Required)

Benefits

Hybrid work schedule!
Salary for this position will be between $72,000 and $110,000 to be determined based on the directly relatable experience of the candidate
Pay: $72,000.00 - $110,000.00 per year
401(k)
Dental insurance
Flexible schedule
Happy hour
Health insurance
Health savings account
Paid time off
Parental leave
Vision insurance

Responsibilities

Campaign Management: Setting up, optimizing, and managing PPC campaigns across various platforms
This includes writing compelling ad copy, managing budgets, and utilizing ad extensions effectively
Analytics & Reporting: A strong understanding of PPC metrics like impressions, clicks, conversions, and return on ad spend (ROAS)
You should be adept at using analytics tools to generate insightful reports and identify areas for improvement