Marketing Coordinator, Part-time, Remote

Company

ClaimsPro LP

Marketing Coordinator, Part-Time, Remote (Toronto, ON, Canada)

MARKETING COORDINATOR

The Marketing Coordinator will assist the marketing and business development team with developing and implementing various productive B2B marketing initiatives and campaigns to market services. You will liaise with managers, directors, executives, and the marketing team to support our existing corporate and sales and marketing goals. Your excellent organizational skills and ability to work independently while managing projects will play an integral part in the execution of our plans.

Bring your well-rounded expertise (content development, sales tools, proposals, digital marketing, campaigns, and event planning), enthusiast and positive attitude to an exceptional team. We are a fast-paced environment that benefits from strong leadership and powerful ideas.

Competitive wages, great benefits, strong reward and recognition program and a solid team environment are standard. This position offers exceptional opportunity for career growth with an established organization. Innovation is more than a buzzword, it guides how we do business, so bring your ideas and experience and let’s get to work.

RESPONSIBILITIES

Provide support where required with client RFP response and coordination to support business development team.
Monitor, track and evolve brand and service messaging across several mediums to ensure consistency and alignment with overall business and marketing strategies.
Support and oversee the creation and updating of both internal and external communications, proposals, presentations, and marketing materials
Become a brand ambassador by understanding key initiatives with branding guidelines and being comfortable having discussions about brand alignment with sales and marketing initiatives.
Support new product and/or service go-to market strategies and launches.
Enhance ClaimsPro’s digital and social media presence; support social media initiatives with regular content pieces, and articles to inform audiences.
Prepare web/social media marketing reports by collecting, analyzing, and summarizing data.
Update and optimize company pages to increase the visibility of company’s social content.
Continuously improve both web and social media content based on insights, marketing and business development objectives while utilizing analytics reports.
Support planning and coordinating participation at tradeshows and external events, including negotiating with promotional product vendors.

EDUCATION, KNOWLEDGE, AND EXPERIENCE REQUIRED

Degree in marketing, communications, public relations (or equivalent)
Solid 3-5-year track record of success executing marketing campaigns using various channels.
Strong relationship management skills, always communicating with stakeholders.
The ability to balance tactical requests while not losing pace on major projects.
An excellent communicator and problem solver.
Creative, enthusiastic, and forward-thinking individual with strong project management skills.
Excellent copywriting skills - ability to rework technical text for a broader audience.
Demonstrated understanding of new technologies and how they can be applied to marketing.
Knowledge of traditional and digital marketing tools.
Demonstrated understanding of the principles of marketing.
A service oriented individual who easily instills confidence, can be persuasive and creates strong relationships.
Computer proficiency with Microsoft Office: Excellent Word (creation of templates), Excel, PowerPoint skills.
Familiarity with Property & Casualty and/or Life & Health insurance industries an asset.

CORE COMPETENCIES FOR SUCCESS

TEAMWORK

Assisting with day to day marketing tasks and coordinating marketing projects and activities as requested; responds positively to instructions and procedures; helps to set a tone of cooperation within the work group and across groups; coordinates own work with others; seeks opinions; values working relationships; doing their share of the work and shares information and own expertise with others to enable them to accomplish group goals. Assisting with the production of artwork, checking copy, and ensuring alignment with branding.

COMMUNICATION

Communicates effectively both verbally and in writing, using conventions proper to the situation; listens well during meetings and feedback sessions; explains reasoning behind own opinions; exercises a professional approach with others using all appropriate tools of communication; uses consideration and tact when offering opinions.

INITIATIVE

Plans work and carry out tasks without detailed instructions; makes constructive suggestions; prepares for problems or opportunities in advance; responds to situations as they arise with mínimal supervision; self-starting rather than passively accepting. Taking action to achieve goals beyond what is necessarily called for; originating action.