Senior Digital Marketing Specialist

Senior Digital Marketing Specialist

WIN is a leading company in our industry with a strong presence in the US. The ideal candidate will have hands-on experience with digital marketing channels including SEO, paid ads, email marketing, and analytics.

The successful candidate will have a passion for growth experimentation and continuous learning with 3+ years of experience in digital marketing. Key responsibilities include optimizing website visibility through SEO best practices managing Google Ads campaigns executing local SEO initiatives maintaining NAP consistency across directories monitoring reviews ensuring business information is accurate and up-to-date across all platforms planning launching and optimizing digital campaigns tracking KPIs using tools like Google Analytics or HubSpot turning data into action building maintaining email workflows collaborating with design web teams creating A/B testing landing pages ensuring consistent messaging brand tone across all campaigns monitoring spend analyzing ROI ensuring campaigns deliver maximum value staying on top of the latest marketing trends tools competitor activity.