VirtualVocations logo

Digital Marketing Specialist

VirtualVocations

Share this job:

A company is looking for a Digital Paid Media & SEO Specialist to support their Paid Media & Search Department.

Key Responsibilities

Develop, execute, and maintain scalable paid search strategies for clients

Manage and optimize paid search campaigns across various platforms and monitor campaign performance

Provide SEO analysis, perform keyword research, and optimize content to enhance search performance

Required Qualifications

4-6 years of experience in paid search, preferably in a marketing agency

Proficiency in managing paid search campaigns on Google Ads and Bing Ads

Familiarity with SEO tools and keyword research tools like Google Keyword Planner and SEMrush

Google Ads Certified and Google Analytics Certified; experience with Google Search Console and Google Tag Manager

Bachelor's degree in a related field such as Marketing, Advertising, or Business Development is desired

Job Type

Job Type
Full Time
Location
Allentown, PA

Share this job: