Social Media Marketing

**Job Summary**

• *Duties**
• Develop and execute social media strategies that align with overall marketing goals.
• Create, curate, and manage published content (images, video, written) across social media platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Monitor social media channels for engagement opportunities and respond to comments and messages in a timely manner.
• Utilize tools such as Hootsuite to schedule posts and analyze performance metrics.
• Collaborate with the design team to create visually appealing graphics using Adobe Illustrator and Adobe Creative Suite.
• Conduct keyword research and implement SEO best practices to optimize content for search engines.
• Analyze social media performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
• Stay updated on industry trends, emerging platforms, and best practices in digital marketing.
• *Experience**
• Proven experience in social media management or digital marketing roles.
• Proficiency in Google Analytics for tracking website traffic and user behavior.
• Familiarity with e-commerce platforms is a plus.
• Strong proofreading skills with attention to detail in written communication.
• Experience with Adobe Creative Suite is highly desirable.
• Knowledge of SEO principles and best practices is preferred.
• Ability to work collaboratively within a team environment while also being self-motivated.
• *Job Types**: Full-time, Permanent, Internship / Co-op

Contract length: 12 months

Pay: $36,000.00-$48,000.00 per year

Flexible language requirement

• French not required

Schedule

• Monday to Friday
• *Experience**:
• Marketing: 3 years (required)

Work Location: In person