Digital Marketing

Join our team as a Digital Marketing Manager and lead strategic digital initiatives across branded campaigns, e-commerce marketing, and social media platforms. You'll work closely with the U.S. Sales/Marketing team to grow brand awareness, drive engagement, and deliver measurable results.

Responsibilities

• Lead external agencies in executing digital campaigns and reporting.
• Manage internal brand digital efforts.
• Build and manage digital analytics tools to track success.
• Share social media metrics with brand teams.
• Ensure all digital channels are integrated and optimized.
• Guide content strategy (videos, images, copy, photography) for maximum engagement.
• Lead SEM strategies for branded websites.
• Recommend digital tech trends to improve performance.
• Keep up with eCommerce best practices and vendor relationships.
• Stay current on new online product launches.

Requirements

• Bachelor's degree in Marketing, Integrated Marketing, or Communications
• 3+ years of experience in digital or social media marketing
• Experience managing Facebook and Instagram (organic + paid campaigns)
• Experience with tools like Sprinklr or similar
• Knowledge of SEM tools and techniques
• Excellent communication and presentation skills