Marketing Planning Coordinator

The associate on this position is responsible for development, deployment and coordination of trade marketing activities with strong online focus within the Pet Specialist Retail (PSR) channel according to the annual execution plan. As such, the Trade Marketeer is in close contact with the on-line and off-line sales managers and customers marketing department and pro-actively drives business and category growth at our PSR customers by deploying activation and toolkits from the region. B2B & B2C Cluster activation execution in Pet Specialist Retail (PSR) Engages Sales teams with the activity plans to drive field excellence in execution Functional/technical skills - excel Planning, execution and evaluation of trade & portfolio marketing activities in the market aiming to drive recommendation, sales as well as brand performance (consumer & financial KPIs). Collaborates in building cluster marketing execution plan in cooperation with Market Strategy & Deployment (MSD) and Sales

Acceleration team. Aligns messaging and concept for activations to overarching campaign/brand messaging. Develops and deploys Cluster and Market marketing activations plans for their specific PSR online and in-store and leveraging the customers CRM platforms. Plans and manages ordering, development and production of all communication/promotional materials, both online and instore, based on the key visuals developed by the Regional S&M team. Evaluate customer activation materials and continuously drive best-in-class, innovative Point Of Sales (POS) materials to support the recommendation and conversion of our brand. Partner to deliver category vision into Action projects at customers in close collaboration with Category Manager and sales teams. Provides sales teams with the selling tools to deliver a perfect execution in store and online. An industry competitive salary and benefits package, including company bonus. Mars is committed to providing access, equal opportunity, and reasonable

adjustments for individuals with disabilities, long term health conditions or are neurodiverse during the application and recruitment process.

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