Senior Director Media
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Senior Media Director
Our Sr. Media Director is responsible for helping our clients navigate the evolving retail media landscape. A seasoned and agile media expert, the ideal candidate can deliver sound media strategies and seamless execution across an omnichannel ecosystem, including in-store, open web, digital on and off platform. They are responsible for leading the agency's efforts in integrating suitable vehicles to create Shopper Centric Branding that delivers results for our clients. They have a close eye on the emerging retail landscape, understand the nuances of Retail Media Network and ad tech in the space and lead the charge across their team in guiding and receiving buy-in on recommendations. The role of the Sr. Media Director is to lead a portfolio of clients, developing and managing the retail media strategy, planning and execution.They are responsible for client leadership, retail partner leadership, program strategy, resource planning, client growth and associate growth and development across their assigned book of accounts.
Key Responsibilities
- Lead and inspire a high-performing media team; oversee recruitment, coaching, and retention.
- Develop and present strategic media plans and POVs; ensure quality and innovation.
- Build trusted relationships with senior client stakeholders and retail partners.
- Drive process improvements, workflow efficiency, and deliverable quality.
- Grow client relationships and support business development opportunities.
- Manage departmental vision and investment plans (human capital and tools).
- Serve as a retail media evangelist, educating clients and internal teams on best practices.
- Oversee budgets up to $60MM and manage 10–12 clients.
Supervisory Scope
Direct supervision of 7+ roles, including Directors, Media Supervisors, and Ad Operations Managers.
Required Qualifications
- Education: Bachelor’s degree in Marketing, eCommerce, or related field; Master’s preferred.
- Experience:
- 10–15+ years in digital advertising, with strong programmatic expertise.
- 3–5+ years in leadership roles managing media teams.
- Skills:
- Expertise in programmatic platforms (DV360, The Trade Desk, Xandr).
- Advanced targeting, analytics, and attribution modeling.
- Proven ability to mentor teams and manage large budgets.
- Familiarity with AI and automation in media strategies.
Work Environment
Remote role with occasional travel for client meetings and industry events. Primarily computer-based work.
Job Will Remain Open Until Filled
Job Type
- Job Type
- Full Time
- Location
- St. Louis, MO, United States
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