At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees!

The Commercial Market Manager is a Market leader responsible for driving fiber market penetration, subscriber growth, and revenue acceleration through strategic community engagement, sales initiatives, and market development. As a key member of the Commercial Broadband organization, this role oversees localized Commercial go to market strategies, competitive analyses, and cross-functional execution to ensure both immediate and sustained market success across single family homes, multi-dweling units, homeowner's associations and businesses.

This role will focus on launching new markets tasked with optimizing tactical plans, accelerating channel enablement, and driving rapid lead generation, pre-orders, and sales velocity while partnering across functional areas within T-Mobile. In addition the role will focus on existing and mature markets with continuous performance optimization, refining go-to-market (GTM) strategies, and sustaining long-term growth through data-driven decision-making in partnership with corporate strategists.

Market Strategy & Execution

Coordinate and execute Market-specific sales strategies, programs, market engagement, community partnerships, local events and marketing initiatives to increase market share, revenue, and profitability.
Oversee and execute the GTM Playbook, ensuring strategic alignment with market-specific demands and data-driven penetration strategies.
Monitor and analyze local market industry trends, competitor activity, and market conditions to inform business strategies based on real time performance.
Oversee, coordinate, and execute agreements with Multi-Dwelling Units, homeowner's associations, and small business deals with corporate strategy and installation teams.

Channel Enablement & Sales Acceleration

Working closely with corporate channel teams Implement comprehensive training and engagement programs to enhance sales teams' product knowledge, sales techniques, and customer engagement strategies.
Drive channel performance and execution, ensuring sales velocity and conversion are maximized.
Partner with sales leadership to refine sales enablement programs that align with market demands and sustains frontline engagement on Fiber product line.

Performance Management & Optimization

Performance manage against key performance indicators (KPIs) to measure marketing effectiveness, local NPS, channel conversion, sales performance, and subscriber growth and take action to ensure market stays within penetration goals.
Provide regular insights, data analytics, and performance reviews to leadership with actionable recommendations.
Utilize data to refine GTM strategies, optimize execution, and sustain long-term success.
Partner with operations team to ensure local installation groups are delivering on product promises to customers.

Cross-Functional Leadership Across Growth Driving Teams

Work closely with Regional Marketing teams, along with PR, Integrated Marketing (positioning, merchandising, media, advertising, Web, CRM, etc.), Operations, and Sales, to ensure seamless execution of localized demand generation initiatives and overall brand, product, and strategy adherence.
Align market strategies and tactical plans across paid, owned, earned media, promotional offers, and channel execution with the Quarterly Growth Plan (QGP) and broader business goals.
Collaborate with Acquisition and Pricing Teams to develop competitive pricing models and promotional offers tailored to local market conditions.
Monitor offer effectiveness and market competitiveness, making real-time strategic recommendations in collaboration with the pricing command center to maximize subscriber growth and profitability.

Stakeholder & Community Engagement

Build and maintain long-term partnerships with local authorities, permitting offices, and community leaders to ensure GTM readiness, remove potential build obstacles.
Serve as the local escalation point for critical market and stakeholder issues, ensuring alignment with business objectives.
Ensure MDU's and HOA's within fiber footprint are contracted, enabled, and supported to offer fiber services to their communities in partnership with MDU focused Commercial Marketing manager assigned to region.

Required Qualifications & Experience

Bachelors degree in Marketing, Communications, Business, or related field. Advanced degree preferred.
4 years of progressive experience in commercial sales, business development, or community engagement, with at least 2 years telecommunications, MDU, or fiber sales.
Strong leadership and ability to influence cross-functional teams.
Proven success in local market development in Broadband industry to drive market success.
Expertise in overseeing market intelligence, playbook development, and go-to-market strategies for accelerated penetration.
Ability to collaborate with sales and field marketing leaders to develop sales enablement tools that drive market share, revenue growth, and profitability across private properties and multiple product categories.
Strong analytical skills with experience in data-driven decision-making to drive business performance.
Financial acumen with knowledge of ROI drivers, forecasting, and budgeting to manage financial objectives.
Excellent interpersonal, written, and verbal communication skills, with experience presenting to Director Level.
Experience in the Residential Broadband Category (Fiber, MSO, ILEC, etc.) preferred
At least 18 years of age
Legally authorized to work in the United States

Base Pay Range: $84,200 - $151,900

Corporate Bonus Target: 15%

The pay range above is the general base pay range for a successful candidate in the role. The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ316418¶dox=1

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing!

As part of the T-Mobile team, you know the Un-carrier doesn't have a corporate ladder-it's more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you're living our values while investing in your career growth-and we applaud it. You're unstoppable!

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.

Qualifications

Bachelors degree in Marketing, Communications, Business, or related field

Benefits

Our Total Rewards Package ensures that employees get the same big love we give our customers
All team members receive a competitive base salary and compensation package - this is Total Rewards
Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches
Base Pay Range: $84,200 - $151,900
Corporate Bonus Target: 15%
The pay range above is the general base pay range for a successful candidate in the role
The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range
At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role
Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year
Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance
To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ316418¶dox=1
Full and part-time employees have access to the same benefits when eligible
We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance
We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs!
To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com

Responsibilities

As a key member of the Commercial Broadband organization, this role oversees localized Commercial go to market strategies, competitive analyses, and cross-functional execution to ensure both immediate and sustained market success across single family homes, multi-dweling units, homeowner's associations and businesses
This role will focus on launching new markets tasked with optimizing tactical plans, accelerating channel enablement, and driving rapid lead generation, pre-orders, and sales velocity while partnering across functional areas within T-Mobile
In addition the role will focus on existing and mature markets with continuous performance optimization, refining go-to-market (GTM) strategies, and sustaining long-term growth through data-driven decision-making in partnership with corporate strategists
Market Strategy & Execution
Coordinate and execute Market-specific sales strategies, programs, market engagement, community partnerships, local events and marketing initiatives to increase market share, revenue, and profitability
Oversee and execute the GTM Playbook, ensuring strategic alignment with market-specific demands and data-driven penetration strategies
Monitor and analyze local market industry trends, competitor activity, and market conditions to inform business strategies based on real time performance
Oversee, coordinate, and execute agreements with Multi-Dwelling Units, homeowner's associations, and small business deals with corporate strategy and installation teams
Channel Enablement & Sales Acceleration
Working closely with corporate channel teams Implement comprehensive training and engagement programs to enhance sales teams' product knowledge, sales techniques, and customer engagement strategies
Drive channel performance and execution, ensuring sales velocity and conversion are maximized
Partner with sales leadership to refine sales enablement programs that align with market demands and sustains frontline engagement on Fiber product line
Performance Management & Optimization
Performance manage against key performance indicators (KPIs) to measure marketing effectiveness, local NPS, channel conversion, sales performance, and subscriber growth and take action to ensure market stays within penetration goals
Provide regular insights, data analytics, and performance reviews to leadership with actionable recommendations
Utilize data to refine GTM strategies, optimize execution, and sustain long-term success
Partner with operations team to ensure local installation groups are delivering on product promises to customers
Cross-Functional Leadership Across Growth Driving Teams
Work closely with Regional Marketing teams, along with PR, Integrated Marketing (positioning, merchandising, media, advertising, Web, CRM, etc.), Operations, and Sales, to ensure seamless execution of localized demand generation initiatives and overall brand, product, and strategy adherence
Align market strategies and tactical plans across paid, owned, earned media, promotional offers, and channel execution with the Quarterly Growth Plan (QGP) and broader business goals
Collaborate with Acquisition and Pricing Teams to develop competitive pricing models and promotional offers tailored to local market conditions
Monitor offer effectiveness and market competitiveness, making real-time strategic recommendations in collaboration with the pricing command center to maximize subscriber growth and profitability
Stakeholder & Community Engagement
Build and maintain long-term partnerships with local authorities, permitting offices, and community leaders to ensure GTM readiness, remove potential build obstacles
Serve as the local escalation point for critical market and stakeholder issues, ensuring alignment with business objectives
Ensure MDU's and HOA's within fiber footprint are contracted, enabled, and supported to offer fiber services to their communities in partnership with MDU focused Commercial Marketing manager assigned to region

Fiber Commercial Marketing Manager - Dayton

Job Type