Welcome to Planet. We believe in using space to help life on Earth.

Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one.

Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles.

As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains.

We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.

Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.

About The Role

Planet is looking for a passionate, innovative Senior Regional Marketing Manager to own and drive the marketing strategy and the go-to-market plans for our North American business. This role will sit on the Regional, Industry and Customer marketing team and be based in either our Arlington, VA or San Francisco, CA offices.

In this role you will own the planning and execution of marketing activities specifically for our North America Civil Government and United States Government business. In addition to managing one team member, you will collaborate closely with key stakeholders, including sales and marketing leadership, design agencies, partners, and customers to deliver high quality experiences that ultimately lead to awareness, pipeline, and revenue for Planet.

This is a full-time, hybrid role which will require you to be in our San Francisco HQ 3 days per week.

Impact You'll Own

Define the regional marketing strategy, prioritizing events and activities that influence pipeline and engagement with our top accounts
Manage a balanced portfolio of regional marketing activities from concept to completion
Influence marketing pipeline metrics and other key performance indicators

What You Bring

6+ years of regional, field, events, and ABM marketing experience.
Experience creating and executing a regional marketing strategy including launching and owning ABM programs
Experience planning and executing events at a range of budget levels and venues
Experience leveraging AI to scale marketing reach and efficiency

What Makes You Stand Out

Success in creating and executing comprehensive regional marketing strategies that include a range of tactics and activities
Overachieving marketing goals with an ability to drive for results
Ability to organize, prioritize and execute multiple, ongoing projects under deadline, with an eye on business impact
Proficiency in marketing automation tools and CRM systems to manage and launch campaigns, track campaign effectiveness, monitor engagement and track ROI of event channels for future planning
Excellent attention to detail and project management skills to align all stakeholders through the planning process

Application Deadline

September 20, 2025 by 11:59 PM PDT

Benefits While Working At Planet

These offerings are dependent on employment type and geographical location, based upon applicable law or company policy.

Comprehensive Medical, Dental, and Vision plans
Health Savings Account (HSA) with a company contribution
Generous Paid Time Off in addition to holidays and company-wide days off
16 Weeks of Paid Parental Leave
Wellness Program and Employee Assistance Program (EAP)
Home Office Reimbursement
Monthly Phone and Internet Reimbursement
Tuition Reimbursement and access to LinkedIn Learning
Equity
Commuter Benefits (if local to an office)
Volunteering Paid Time Off

Compensation

The US base salary range for this full-time position at the commencement of employment is listed below. Additionally, this role might be eligible for discretionary short-term and long-term incentives (bonus and equity). The final salary range is determined by job related experience, skills and location. The range displays our typical hiring range for new hire salaries in US locations only. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

San Francisco Salary Range

$114,200—$142,700 USD

Why We Care So Much About Belonging.

We’re dedicated to helping the whole Planet, and to do that we must strive to represent all of it within each of our offices and on all of our teams. That’s why Planet is guided by an ultimate north star of Belonging—dreaming big as we approach our ongoing work. If this job intrigues you, but you’re thinking you might not have all the qualifications, please... do apply! At Planet, we are looking for well-rounded people from around the world who can contribute to more ways than just what is listed in this job description. We don’t just fill positions, we aspire to fulfill people’s careers, most excited about folks who are motivated by our underlying humanitarian efforts. We are a few orbits around the sun before we get to where we want to be, so we hope you’re excited to come along for the ride.

EEO Statement

Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. Know Your Rights.

Accommodations

Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the hiring process, please reach out to accommodations@planet.com or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.

Privacy Policy: By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Planet Data Privacy Notice for California Staff Members and Applicants, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Privacy Policy (European Applicants): By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Candidate Privacy Notice GDPR Planet Labs Europe, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Qualifications

6+ years of regional, field, events, and ABM marketing experience
Experience creating and executing a regional marketing strategy including launching and owning ABM programs
Experience planning and executing events at a range of budget levels and venues
Experience leveraging AI to scale marketing reach and efficiency
Success in creating and executing comprehensive regional marketing strategies that include a range of tactics and activities
Overachieving marketing goals with an ability to drive for results
Ability to organize, prioritize and execute multiple, ongoing projects under deadline, with an eye on business impact
Proficiency in marketing automation tools and CRM systems to manage and launch campaigns, track campaign effectiveness, monitor engagement and track ROI of event channels for future planning
Excellent attention to detail and project management skills to align all stakeholders through the planning process

Benefits

These offerings are dependent on employment type and geographical location, based upon applicable law or company policy
Comprehensive Medical, Dental, and Vision plans
Health Savings Account (HSA) with a company contribution
Generous Paid Time Off in addition to holidays and company-wide days off
16 Weeks of Paid Parental Leave
Wellness Program and Employee Assistance Program (EAP)
Home Office Reimbursement
Monthly Phone and Internet Reimbursement
Tuition Reimbursement and access to LinkedIn Learning
Equity
Commuter Benefits (if local to an office)
Volunteering Paid Time Off
Compensation
The US base salary range for this full-time position at the commencement of employment is listed below
Additionally, this role might be eligible for discretionary short-term and long-term incentives (bonus and equity)
The final salary range is determined by job related experience, skills and location
Your recruiter can share more about the specific salary range for your preferred location during the hiring process
$114,200—$142,700 USD

Responsibilities

This role will sit on the Regional, Industry and Customer marketing team and be based in either our Arlington, VA or San Francisco, CA offices
In this role you will own the planning and execution of marketing activities specifically for our North America Civil Government and United States Government business
In addition to managing one team member, you will collaborate closely with key stakeholders, including sales and marketing leadership, design agencies, partners, and customers to deliver high quality experiences that ultimately lead to awareness, pipeline, and revenue for Planet
This is a full-time, hybrid role which will require you to be in our San Francisco HQ 3 days per week
Define the regional marketing strategy, prioritizing events and activities that influence pipeline and engagement with our top accounts
Manage a balanced portfolio of regional marketing activities from concept to completion
Influence marketing pipeline metrics and other key performance indicators

Sr. Regional Marketing Manager, North America

Job Type