Company Description

Dynatrace exists to make software work perfectly. Our platform combines broad and deep observability and continuous runtime application security with advanced AIOps to provide answers and intelligent automation from data. This enables innovators to modernize and automate cloud operations, deliver software faster and more securely, and ensure flawless digital experiences.

Job Description

The Dynatrace Partner business is evolving and growing, and with that, we are hiring an experienced, marketer to lead Strategic Alliance Marketing. This is a team leader position, reporting to the VP Global Partner Marketing. Within the Partner ecosystem Dynatrace has alliances at different stages of maturity in incubation, build and scale phases.

The Senior Director, Strategic Alliance Demand and Activation will work closely with Partner sales leadership. In this position you will be responsible for marketing To, Through and With strategic alliance Partners, predominantly GSIs. There will be a strong focus on activation, awareness, and demand programs. This is a new position, and you will have the opportunity to build an integrated strategy and plan, enabling Dynatrace to further develop and accelerate these key partnerships. Measurement standardization and defining consistent, repeatable approaches will be key for success. This is a player, coach position and the successful candidate will own strategic partner relationships, as well as managing a team.

Responsibilities

Develop and execute strategic partner marketing programs that align with the company's overall go-tomarket strategy.
Define strategic approach to market to, with and through GSIs
Build a scalable execution model that delivers the partners campaigns, resources, programs, and guidance on execution to drive net new pipeline and revenue for Dynatrace
Build and manage relationships with key partners, including Global Systems Integrators
Develop and execute co-marketing campaigns that drive lead generation, pipeline growth, and sales opportunities
Develop and execute marketing programs that position Dynatrace as an integral part of key partners' solutions and/or go-to-market strategy
Leverage strategic alliance partner brands to elevate the Dynatrace brand
Create and deliver partner-facing marketing materials and assets
Set global goals; track and measure the performance of partner marketing programs and initiatives
Work closely with the global and regional marketing teams to amplify partner presence in campaigns, programs and events
Work closely with the sales and partner teams to align partner marketing activities with sales goals and objectives
Manage the partner marketing budget to align to strategic priorities, drive results and maximize ROI

Qualifications

Minimum Requirements

Ideally 10+ years of experience in partner marketing at enterprise technology companies

Preferred Requirements

Experience with co-marketing campaigns, webinars, trade shows, and field marketing events Preferred Requirements
Proven track record of developing and executing successful partner marketing programs
Strong understanding of partner sales cycles and go-tomarket strategies
Ability to build and manage relationships with key partners
Excellent analytical and reporting skills
Proficiency in managing a team of marketers with various levels of expertise and experience
Ability to attract, develop and retain a high performing global team
Travel may be required in this role (up to 10%)
This can be a remote position

Additional Information

Aone-product software companycreating real value for the largest enterprises and millions of end customers globally, striving fora world where software works perfectly.
Working with thelatest technologiesand at the forefront of innovation in tech on scale; but also, in other areas like marketing, design, or research.
Working models that offer you theflexibility you need,ranging fromremote optionstohybridonescombining home and in-office work.
A team that thinks outside the box welcomes unconventional ideas, andpushes boundaries.
An environment that fosters innovation, enables creative collaboration, andallows you to grow.
A globally unique andtailor-made career development programrecognizing your potential, promoting your strengths, and supporting you in achieving your career goals.
Atruly international mindsetwith Dynatracers from different countries & cultures all over the world, and English as the corporate language that connects us all
A culture that is being shaped by the diverse personalities, expertise, and backgrounds of our global team.

The salary range for this role is $200,000 - $260,000. When determining your salary, we consider your experience, skills, education, and work location.

Our total compensation package includes unlimited personal time off, an employee stock purchase plan, and a reward system.

We also offer medical/dental benefits, and a company matching 401(k) plan for retirement.

We offer competitive compensation, company-sponsored premium benefits, medical, dental, vacation/holidays, company matching 401(k) Plan, etc. Dynatrace is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, creed, disability status, veteran status, pregnancy, genetic status, or any other characteristic protected by law.

If your disability makes it difficult for you to use this site, please contact careers@dynatrace.com . Dynatrace participates in E-Verify, participant information in English and Spanish. Right to work information in English and Spanish. EEO is the Law / EEO is the Law Supplement . To be considered for this position, please upload your resume/CV.

All your information will be kept confidential according to EEO guidelines.

All your information will be kept confidential according to EEO guidelines.

We offer competitive compensation, company-sponsored premium benefits, medical, dental, vacation/holidays, company matching 401(k) Plan, etc. Dynatrace is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, creed, disability status, veteran status, pregnancy, genetic status, or any other characteristic protected by law. If your disability makes it difficult for you to use this site, please contact careers@dynatrace.com . Dynatrace participates in E-Verify, participant information in English and Spanish. Right to work information in English and Spanish. EEO is the Law / EEO is the Law Supplement . To be considered for this position, please upload your resume/CV.

Qualifications

Ideally 10+ years of experience in partner marketing at enterprise technology companies
Working with thelatest technologiesand at the forefront of innovation in tech on scale; but also, in other areas like marketing, design, or research
Working models that offer you theflexibility you need,ranging fromremote optionstohybridonescombining home and in-office work
A team that thinks outside the box welcomes unconventional ideas, andpushes boundaries
Right to work information in English and Spanish
Right to work information in English and Spanish

Benefits

A globally unique andtailor-made career development programrecognizing your potential, promoting your strengths, and supporting you in achieving your career goals
The salary range for this role is $200,000 - $260,000
When determining your salary, we consider your experience, skills, education, and work location
Our total compensation package includes unlimited personal time off, an employee stock purchase plan, and a reward system
We also offer medical/dental benefits, and a company matching 401(k) plan for retirement
We offer competitive compensation, company-sponsored premium benefits, medical, dental, vacation/holidays, company matching 401(k) Plan, etc
We offer competitive compensation, company-sponsored premium benefits, medical, dental, vacation/holidays, company matching 401(k) Plan, etc

Responsibilities

The Senior Director, Strategic Alliance Demand and Activation will work closely with Partner sales leadership
In this position you will be responsible for marketing To, Through and With strategic alliance Partners, predominantly GSIs
There will be a strong focus on activation, awareness, and demand programs
This is a new position, and you will have the opportunity to build an integrated strategy and plan, enabling Dynatrace to further develop and accelerate these key partnerships
Measurement standardization and defining consistent, repeatable approaches will be key for success
This is a player, coach position and the successful candidate will own strategic partner relationships, as well as managing a team
Develop and execute strategic partner marketing programs that align with the company's overall go-tomarket strategy
Define strategic approach to market to, with and through GSIs
Build a scalable execution model that delivers the partners campaigns, resources, programs, and guidance on execution to drive net new pipeline and revenue for Dynatrace
Build and manage relationships with key partners, including Global Systems Integrators
Develop and execute co-marketing campaigns that drive lead generation, pipeline growth, and sales opportunities
Develop and execute marketing programs that position Dynatrace as an integral part of key partners' solutions and/or go-to-market strategy
Leverage strategic alliance partner brands to elevate the Dynatrace brand
Create and deliver partner-facing marketing materials and assets
Set global goals; track and measure the performance of partner marketing programs and initiatives
Work closely with the global and regional marketing teams to amplify partner presence in campaigns, programs and events
Work closely with the sales and partner teams to align partner marketing activities with sales goals and objectives
Manage the partner marketing budget to align to strategic priorities, drive results and maximize ROI

Senior Partner Marketing Director, Strategic Alliances (Remote, United States)

Job Type