Marketing Manager Job Description

We are seeking a seasoned Regional Marketing Manager with comprehensive expertise in traditional and digital marketing strategies to enhance our brand presence and drive business growth.

The Regional Marketing Manager will play a pivotal role in developing and executing marketing strategies across multiple brands across the Pacific. The ideal candidate will be a well-rounded marketing professional who thrives in a high-paced environment with a strong focus on both traditional and non-traditional methods, including digital marketing channels like paid search, SEO, and Local Service Ads (LSA).

Key Responsibilities

Develop and implement comprehensive marketing strategies covering traditional and digital channels to achieve regional objectives and enhance brand visibility.
Plan and execute integrated marketing campaigns, incorporating traditional and digital elements, to generate leads and drive sales.
Showcase expertise in digital marketing, including paid search, SEO, LSA, and other online channels, to optimize online presence and reach target audiences.
Effectively manage marketing budgets, ensuring optimal allocation of resources across various marketing channels for maximum ROI.
Stay abreast of industry trends, competitor activities, and customer preferences to adapt marketing strategies for the California/Hawaii region.
Ensure consistent branding across all channels, maintaining a positive and impactful brand image.
Monitor and analyze marketing performance metrics, providing insights to evaluate campaign effectiveness and identify areas for improvement.

Requirements

Bachelor's degree in Marketing, Business, or a related field.
Proven experience as a Marketing Manager with expertise in traditional and digital marketing.
Strong understanding of marketing principles, including digital channels like paid search, SEO, and LSA.
Excellent communication and interpersonal skills to collaborate effectively with field personnel.
Analytical mindset with the ability to interpret data and make data-driven marketing decisions.

What We Offer

Up to 2 weeks Paid Vacation.
401(k) Retirement Plan with company match.
Medical, Dental, Vision (For Employee and Eligible Family Members).
Company Life Insurance.
Supplemental Life Insurance.
Supplemental AD&D.
Disability (Short Term and Long Term) Insurance.
Critical Illness Insurance.
FSA – Flexible Spending Account.
Employee Discounts.
Career growth opportunity.
Employee Referral Bonuses available.

PAY TRANSPARENCY

The annual pay opportunity for this role ranges from $90K-$100K DOE. Other rewards may include incentive plan opportunities and annual bonus eligibility.

We provide a variety of benefits to employees, including health insurance coverage, life and disability insurance, a retirement savings plan, paid holidays, and paid time off (PTO). A candidate's salary history will not be used in compensation decisions. Please note that the compensation information is a good faith estimate for this position.

We are anEqual Opportunity Employer. We provide equal employment opportunities to everyone regardless of their race, ethnicity, beliefs, religion, marital status, gender, gender identity, citizenship status, age, veteran status, or disability.

This role requires a hybrid schedule, with 2-3 days in office per week. You must live in the Los Angeles/Southern California Region.

Qualifications

Bachelor's degree in Marketing, Business, or a related field
Proven experience as a Marketing Manager with expertise in traditional and digital marketing
Strong understanding of marketing principles, including digital channels like paid search, SEO, and LSA
Excellent communication and interpersonal skills to collaborate effectively with field personnel
Analytical mindset with the ability to interpret data and make data-driven marketing decisions
You must live in the Los Angeles/Southern California Region

Benefits

Up to 2 weeks Paid Vacation
401(k) Retirement Plan with company match
Medical, Dental, Vision (For Employee and Eligible Family Members)
Company Life Insurance
Supplemental Life Insurance
Supplemental AD&D
Disability (Short Term and Long Term) Insurance
Critical Illness Insurance
FSA – Flexible Spending Account
Employee Discounts
Career growth opportunity
Employee Referral Bonuses available
The annual pay opportunity for this role ranges from $90K-$100K DOE
Other rewards may include incentive plan opportunities and annual bonus eligibility
We provide a variety of benefits to employees, including health insurance coverage, life and disability insurance, a retirement savings plan, paid holidays, and paid time off (PTO)
A candidate's salary history will not be used in compensation decisions

Responsibilities

We are seeking a seasoned Regional Marketing Manager with comprehensive expertise in traditional and digital marketing strategies to enhance our brand presence and drive business growth
The Regional Marketing Manager will play a pivotal role in developing and executing marketing strategies across multiple brands across the Pacific
The ideal candidate will be a well-rounded marketing professional who thrives in a high-paced environment with a strong focus on both traditional and non-traditional methods, including digital marketing channels like paid search, SEO, and Local Service Ads (LSA)
Develop and implement comprehensive marketing strategies covering traditional and digital channels to achieve regional objectives and enhance brand visibility
Plan and execute integrated marketing campaigns, incorporating traditional and digital elements, to generate leads and drive sales
Showcase expertise in digital marketing, including paid search, SEO, LSA, and other online channels, to optimize online presence and reach target audiences
Effectively manage marketing budgets, ensuring optimal allocation of resources across various marketing channels for maximum ROI
Stay abreast of industry trends, competitor activities, and customer preferences to adapt marketing strategies for the California/Hawaii region
Ensure consistent branding across all channels, maintaining a positive and impactful brand image
Monitor and analyze marketing performance metrics, providing insights to evaluate campaign effectiveness and identify areas for improvement

Regional Digital Marketing Strategist

Job Type