When you’re the best, we’re the best. We instill an environment where employees feel engaged, satisfied and able to contribute their unique skills and talents while living and working as their authentic selves. We provide extensive opportunities for personal and professional development, building both employee competence and organizational capability to fuel exceptional performance through an inclusive environment both now and in the future.

Summary

In this role, you will drive marketing excellence by spearheading integrated planning, optimizing processes, establishing performance measurement frameworks, and implementing strong operational governance to enable scalable, data-driven growth.

Responsibilities

Define a standardized planning methodology and implements quarterly calibration sessions to ensure consistency and continuous improvement across teams based on performance insights.
Evaluate current spend ratios against industry benchmarks to deliver data-driven recommendations, conduct variance analysis to align committed and actual spend, and develop a flexible reallocation framework to support agile decision-making by senior leadership.
Create a continuous improvement roadmap prioritizing processes by impact and urgency and establishes a cross-functional feedback loop to ensure alignment with stakeholder needs and expectations.
Lead cross-functional program governance to align execution with strategic business objectives, while standardizing project management methodologies, tools, and templates to ensure consistency and quality across initiatives.
Oversee integrated planning, risk management, and resource allocation for multiple high-impact programs.
Develop AI-driven, self-paced learning pathways and establishes an internal mentorship network to complement formal training and support continuous skill development.
Provide strategic counsel to the Chief Marketing Officer while leading cross-functional initiatives, enhancing communication and culture, and driving employee engagement and organizational performance across the marketing function.
Manage cross-functional initiatives, fosters communication and culture, and leads efforts in employee engagement, performance management, and decision-making across the marketing function.
Oversee key operational processes in partnership with cross-functional teams, including supplier selection and agency management with Procurement, OKR alignment and reporting with Corporate Strategy, and budget oversight with Finance.

Qualifications

Bachelor’s degree in Marketing, Business Administration, Finance, or a related field preferred; MBA or relevant advanced degree strongly desired.
10 or more years of progressive experience in marketing operations, planning, or strategy required.
Proven experience in driving operational efficiency, strategic planning, and performance measurement within a marketing or commercial function in a large, matrixed organization.
Deep understanding of marketing planning cycles, campaign performance analysis, budget management, and organizational goal alignment (e.g., OKRs).
Strong experience implementing and managing marketing technology platforms (e.g., CRM, MAP, analytics tools) and data governance best practices.
Demonstrated ability to lead business process improvements and scalable infrastructure development for marketing teams.
Exceptional leadership and team development skills with a track record of building high-performing operations teams.
Skilled at fostering collaboration across marketing, finance, strategy, IT, and executive stakeholders to ensure alignment and execution of strategic goals.
Experienced in change management and navigating complex organizational dynamics.
Advanced analytical capabilities, with the ability to interpret complex data and translate insights into strategic recommendations.
Strong verbal and written communication skills, including the ability to present to executive leadership and influence decision-making.
Proficient in financial modeling, forecasting, and resource planning to support marketing performance and ROI optimization.
Willingness to travel.

Estimated Hiring Range

This position is also incentive eligible.

Vizient has a comprehensive benefits plan! Please view our benefits here:

http://www.vizientinc.com/about-us/careers

Equal Opportunity Employer: Females/Minorities/Veterans/Individuals with Disabilities

The Company is committed to equal employment opportunity to all employees and applicants without regard to race, religion, color, gender identity, ethnicity, age, national origin, sexual orientation, disability status, veteran status or any other category protected by applicable law.

Qualifications

10 or more years of progressive experience in marketing operations, planning, or strategy required
Proven experience in driving operational efficiency, strategic planning, and performance measurement within a marketing or commercial function in a large, matrixed organization
Deep understanding of marketing planning cycles, campaign performance analysis, budget management, and organizational goal alignment (e.g., OKRs)
Strong experience implementing and managing marketing technology platforms (e.g., CRM, MAP, analytics tools) and data governance best practices
Demonstrated ability to lead business process improvements and scalable infrastructure development for marketing teams
Exceptional leadership and team development skills with a track record of building high-performing operations teams
Skilled at fostering collaboration across marketing, finance, strategy, IT, and executive stakeholders to ensure alignment and execution of strategic goals
Experienced in change management and navigating complex organizational dynamics
Advanced analytical capabilities, with the ability to interpret complex data and translate insights into strategic recommendations
Strong verbal and written communication skills, including the ability to present to executive leadership and influence decision-making
Proficient in financial modeling, forecasting, and resource planning to support marketing performance and ROI optimization
Willingness to travel

Benefits

This position is also incentive eligible
Vizient has a comprehensive benefits plan!

Responsibilities

In this role, you will drive marketing excellence by spearheading integrated planning, optimizing processes, establishing performance measurement frameworks, and implementing strong operational governance to enable scalable, data-driven growth
Define a standardized planning methodology and implements quarterly calibration sessions to ensure consistency and continuous improvement across teams based on performance insights
Evaluate current spend ratios against industry benchmarks to deliver data-driven recommendations, conduct variance analysis to align committed and actual spend, and develop a flexible reallocation framework to support agile decision-making by senior leadership
Create a continuous improvement roadmap prioritizing processes by impact and urgency and establishes a cross-functional feedback loop to ensure alignment with stakeholder needs and expectations
Lead cross-functional program governance to align execution with strategic business objectives, while standardizing project management methodologies, tools, and templates to ensure consistency and quality across initiatives
Oversee integrated planning, risk management, and resource allocation for multiple high-impact programs
Develop AI-driven, self-paced learning pathways and establishes an internal mentorship network to complement formal training and support continuous skill development
Provide strategic counsel to the Chief Marketing Officer while leading cross-functional initiatives, enhancing communication and culture, and driving employee engagement and organizational performance across the marketing function
Manage cross-functional initiatives, fosters communication and culture, and leads efforts in employee engagement, performance management, and decision-making across the marketing function
Oversee key operational processes in partnership with cross-functional teams, including supplier selection and agency management with Procurement, OKR alignment and reporting with Corporate Strategy, and budget oversight with Finance

VP, Marketing Planning and Operations

Job Type