Digital Marketing Coordinator

Nikco Sports is a St. Louis-based sports sales and marketing company with over 35 years in the industry. They are looking for a highly motivated Digital Marketing Coordinator to manage email campaigns, influencer partnerships, and e-commerce growth, driving measurable sales results.

Responsibilities

• Drive customer engagement and repeat purchases through targeted email and SMS strategies
• Deploy four targeted emails per week based on weekly strategy meetings
• Utilize flash sales, daily deals, and product bundles to engage specific database segments
• Aim for an average of $1,000 in sales per email send and help increase our overall repeat purchase rate to 20%
• Coordinate outreach and manage relationships across various social and community channels to broaden brand reach
• Recruit and manage partnerships with 3-5 Facebook partners and 2-3 Alumni groups per major promotion cycle
• Explore and leverage outreach opportunities via newsletters, Substack, Reddit, and podcasts
• Manage product listings and inventory to meet our growth targets for third-party merchandise sales
• Add and optimize 20 new items to the website weekly to maximize sales potential
• Maintain accurate inventory levels using bi-weekly vendor feed updates
• Discover new potential vendors and manage specific assigned vendor relationships to diversify our catalog
• Expand our sales footprint by optimizing product catalogs for external selling channels
• List 15 in-stock items weekly and investigate automated feed solutions for scalability
• Optimize product catalogs for direct selling opportunities on Facebook and Instagram Shops

Skills

• Proven experience with email marketing platforms (e.g., Mailchimp, Klaviyo, HubSpot)
• Familiarity with e-commerce platforms (e.g., Big Commerce, Shopify, WooCommerce)
• Strong understanding of digital marketing KPIs and sales metrics
• Excellent organizational skills and attention to detail
• Ability to manage multiple projects simultaneously in a deadline-driven environment

Benefits

• Dental insurance
• Employee discount
• Health insurance
• Paid time off

Company Overview

• Nikco Sports sells authenticated and autographed sports memorabilia and sports collectibles. It was founded in 1990, and is headquartered in Chesterfield, Missouri, USA, with a workforce of 11-50 employees. Its website is https://www.nikcosports.com.