Ecommerce and Digital Performance Marketing Associate

Summary

Seeking an Ecommerce and Digital Performance Marketing Associate to support paid media execution, analytics, and cross functional reporting for a high growth D2C ecommerce brand. This onsite role at the New York headquarters requires a data driven marketer who can build dashboards, analyze performance, and partner with creative and marketing teams to improve acquisition and lifetime value.

Responsibilities

• Create dashboards and reports using ecommerce, CRM, advertising platforms and analytics tools.
• Compile and distribute consistent performance reporting for ecommerce stakeholders.
• Assist in planning, execution, optimization and analysis of paid media across Paid Social, Search, Affiliate and SEO.
• Monitor campaign metrics such as CTR, CPA, ROAS and LTV and analyze creative performance.
• Collaborate with design and content to develop compelling ad creatives and A/B tests.
• Build and execute A/B testing strategies for creative messaging, landing pages and bidding.
• Coordinate reporting from planning, customer service, retail and wholesale teams.
• Conduct ad hoc data analysis and leverage insights to improve marketing performance.
• Stay current on platform best practices and trends and support cross functional initiatives.

Requirements

• 2-4 years of professional experience in growth marketing.
• Bachelor’s degree in Marketing, Business, Communications, Economics Data Analytics or related field.
• Hands on experience operating Paid Social and Paid Search campaigns at a high growth ecommerce company or agency.
• Deep understanding of campaign and creative optimization for Meta TikTok Google and YouTube.
• Proficiency with Excel and Google Sheets and familiarity with analytics tools such as GA4 and TripleWhale.
• Experience managing budgets and contributing to forecasts.
• Familiarity with Affiliate Partnership and Creator marketing.
• Experience with eCommerce start ups and D2C consumer brands and working on multi million dollar media budgets.