Digital Marketing Manager

Company Description

Hammont Packaging specializes in creating customized, high-quality packaging solutions that deliver exceptional consumer experiences. As an end-to-end provider, we design, develop, and deliver unique packaging that helps brands stand out in competitive markets. With over 17 years of experience, our innovative and cohesive branding solutions have served top clients in industries such as food, e-commerce, events, and restaurants. We focus on creating lasting impressions with our smart, functional designs and provide free design consultations as part of our customer-first approach.

Role Description

This is a full-time, on-site role for a Digital Marketing Manager located in Manchester, NJ. The Digital Marketing Manager will be responsible for developing, implementing, and managing digital marketing strategies across various channels. Key responsibilities include overseeing social media marketing campaigns, driving lead generation initiatives, analyzing web performance metrics, and optimizing digital marketing strategies to meet business goals. This role demands close collaboration with internal teams and external vendors to ensure alignment with the company’s branding and marketing objectives.

Qualifications

• Experience in Social Media Marketing and Lead Generation techniques
• Strong skills in Digital Marketing and Marketing strategies development
• Proficiency in Web Analytics and ability to translate data into actionable insights
• Excellent project management and organizational skills
• Strong creative and copywriting abilities
• Proficiency in using marketing automation tools and platforms
• Bachelor's degree in Marketing, Advertising, Business, or a related field
• Experience in packaging, branding, or related industries is a plus