Creative and Digital Marketing Associate

**_Creative & Digital Marketing Associate_**

• **Why Choose us?**

We grow careers and people, investing in futures along the way. Lawrie Insurance Group (LIG) is a great place to work. Along with competitive compensation and benefits, we offer outstanding perks and a supportive work culture. We want to share our bright future with you.

We understand that your career is more than a salary. That’s why we offer perks and benefits that make a difference professionally, and financially. These include:

• Great Place to Work Certified
• Comprehensive benefits plan
• Company Pension Plan with Optional RRSP and TFSA
• Employee Referral Incentive Program
• Education and career development support
• Training, development, and advancement opportunities
• Continuing Education Reimbursement program
• Sales and service rewards
• Recognition programs
• Employee & Family Assistance Program
• Positive work culture and environment
• Fun team environment with family-like atmosphere
• _

Are you passionate about video and photography production? Have a hands-on yet strategic and deep understanding of it? Do you have design experience and the ability to frame values and messages in a clear, concise, and compelling way? If so, this position may be perfect for you._*

• *What will you do?**
• Video and Photography Production Lead
• Website (WordPress) updating
• Digital marketing & SEO management
• Internal & external Marketing communication creative lead
• Lead the producing and editing internal videos (social media, training, internal, etc.)
• Create effective and modern presentations
• Design and creation of both corporate and departmental marketing/sales material
• Participate in collaborations with departments, associations, event managers, video production, print shops, third-party vendors, copywriters, and web developers to create original, industry leading, customer-centric advertising. This may include traditional media, social media, or digital media
• Execute creative solutions to all departments, presenting back cohesive actionable solutions on brief, on time and on budget
• Lead the creation of graphics and advertising materials to support LIG initiatives
• Lead the production of projects from concept through to final files
• Ensure creation of effective, industry leading creative concepts
• Monitor latest design trends and be familiar with competitor marketing programs
• Stay up to date in terms of software and creative techniques
• Maintain design system guides and social media guides (brand standards documentation) for the LIG brands
• Responsible for consistency and correct use of brand identity and voice according to brand guidelines both internally and externally - which include regular audits of department processes
• Maintain a productive working relationship with the Director of Marketing, with regular brand and team updates and appropriate approvals, leaving enough time for meaningful discussion and changes if necessary
• *Knowledge, Skills and Qualifications**:
• Adobe Creative Suite knowledge is required
• Photography and Videography creation and editing skills required
• Pre-press editing experience is required
• Working knowledge of updating Wordpress
• Working Knowledge of Google Analytics
• Excellent communications skills both verbal and written
• Ability to effectively prioritize and manage numerous tasks simultaneously
• Ability to work well under pressure, against deadlines and with little supervision
• 3+ years experience of video & photography production
• Agency and/or client experience considered an asset
• College diploma or University degree in related field required
• About Lawrie Insurance Group*

Celebrating our 40th year, Lawrie Insurance Group (LIG) is a Canadian based, privately-owned, multi-disciplined insurance brokerage. LIG is a leader in commercial and personal insurance, employee benefits, group retirement solutions and life and living benefits. With a staff of over 120 dedicated professionals, LIG has become one of the largest and most trusted insurance organizations in Canada. Today, we work with every major insurer in Canada and have a global network of brokers. With this vast reach we can create leading-edge solutions for all your needs.

Lawrie Insurance Group has been certified as a Great Place to Work®. This certification is based on direct feedback from employees, provided as part of an extensive and anonymous survey about their workplace experience. Naming LIG as a Great Place to Work® demonstrates LIG’s a place where employees can grow and advance their careers in a positive work environment.

Lawrie Insurance Group Inc. is an equal opportunity employer and is committed to providing employment accommodations in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. Please advise Human Resources if you require accommodation.