Marketing Analytics
TrojanShare this job:
Imagine yourself growing your expertise and expanding your skillset with every project.
At Trojan Technologies, you have the power to make it possible.
When you join the Trojan Technologies team and the broader Veralto network, you become part of a unique culture where purpose meets possibility: where the work we do makes an everyday impact on the world’s vital water resources, and where you’ll have the power to deepen your skillset, own your ambition, and fuel your career growth.
- *We offer**:
- Professional onboarding and training options
- Powerful team looking forward to working with you
- Career coaching and development opportunities
- Health benefits
- Room for growth and exploration opportunities
- Collaborative data driven team environment
This position is part of the Marketing department located in London, Ontario and will be Hybrid.
- *In this role, a typical day will look like**:
- Manage administration of Google Cloud Services and Google Tag Manager to ensure optimal performance according to best practices and company requirements
- Create dashboards, visualizations, and reports to present data and insights in a user-friendly format
- Partner with marketing communications team to build campaigns, track performance, identify gaps and develop effective strategies to improve performance of initiatives based on data insights
- Collaborate with marketing communications team to create, plan, and manage paid search campaigns including budget management, A/B testing, and reporting
- Develop and implement SEO strategies to improve organic search rankings including working with marketing communications team to optimize website content (meta tags, headers, and images, for search engines), link building, technical SEO audits, keyword research, and competitor analysis
- *The essential requirements of the job include**:
- Bachelor’s degree in marketing, computer science, data management or a related field
- Excellent knowledge of and experience with Google Analytics (GA4), Google Cloud, Google Tag Manager, Google Search Console, Google & Microsoft Ads, Marketo, Salesforce, Screaming Frog, SEMRush.
- Proficient ability to translate numbers to visual dashboards for quick understanding to glean insights using best practices
- Knowledge of integrated marketing communication strategies (traditional, digital, and events)
- Strong project management and organization skills with keen attention to detail
- *It would be a plus if you also possess previous experience in**:
- Naturally uses a hands-on, collaborative, flexible and motivational approach with the ability to supervise and execute multiple projects simultaneously while driving targets with urgency
- Excellent verbal, written, and visual communication skills
- Experience working with diverse, cross-functional, global teams and outside vendors
Trojan Technologies is proud to part of the Water Quality segment of Veralto (NYSE: VLTO), a $5B global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Veralto’s vibrant global network of 16,000 associates, you join a unique culture and work environment where purpose meets possibility: where the work you do has an everyday impact on the resources and essentials we all rely on, and where you’ll have valuable opportunities to deepen your skillset, pursue your ambitions, and grow your career. Together, we’re Safeguarding the World’s Most Vital Resources—and building rewarding careers along the way.
At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
If you’ve ever wondered what’s within you, there’s no better time to find out.
- *Unsolicited Assistance
Job Type
- Job Type
- Full Time
- Location
- London, ON
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