PGIM is a leading financial services institution seeking a Marketing Specialist to join their team. The role involves creating engaging marketing campaigns, managing social media strategies, and supporting various marketing initiatives to enhance brand presence and drive engagement.

Responsibilities

We are seeking a dynamic professional with a strong business-building and entrepreneurial mindset to help shape and grow a transformational business from the ground up
This role requires a proactive approach to identifying opportunities, driving innovative strategies, and collaborating across teams to establish a scalable foundation for long-term success
You will play a critical part in creating new market pathways and delivering breakthrough solutions that redefine industry standards
Assist in the development and execution of integrated marketing campaigns across multiple channels (digital, print, social media)
Create and manage marketing content, including expiration reports, email efforts, formal reviews/sign offs, etc
Analyze marketing data to measure the effectiveness of campaigns and provide insights for continuous improvement
Collaborate with the sales team to align marketing efforts with sales goals and strategies
Develop and implement social media strategies to increase brand awareness and engagement
Create and curate compelling content for various social media platforms
Analyze social media metrics to assess the impact of campaigns and adjust strategies as needed
Provide administrative and logistical support to the marketing team
Assist in the preparation of marketing materials, such as presentations, reports, and proposals
Maintain and update marketing databases and contact lists
Foster a collaborative team environment and contribute to a positive and productive work culture

Skills

Bachelor's degree in Marketing, Communications, or a related field
2+ years of relevant marketing experience
Strong project management skills and the ability to handle multiple tasks simultaneously
Excellent communication and interpersonal skills, both written and verbal
Strong social media management experience, including content creation, strategy development, and analytics
Ability to think creatively and strategically to develop innovative marketing solutions
Strong attention to detail and a commitment to delivering high-quality work
Flexibility and a willingness to adapt to changing priorities and deadlines
Strong project management skills, with the ability to independently lead projects and collaborate effectively across teams
Experience in the financial services or insurance industry – specifically with annuities
Familiarity with working in an agile environment
Independent self-starter who takes ownership of their initiatives and projects

Benefits

Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave.
401(k) plan with company match (up to 4%).
Company-funded pension plan.
Wellness Programs including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needs.
Work/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.
Education Benefit to help finance traditional college enrollment toward obtaining an approved degree and many accredited certificate programs.
Employee Stock Purchase Plan: Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period), after one year of service.

Company Overview

PGIM is a money manager whose clients rely on their risk management expertise, intellectual capital, and innovative solutions. It is a sub-organization of Prudential Financial. It was founded in 1875, and is headquartered in Newark, New Jersey, USA, with a workforce of 1001-5000 employees. Its website is https://www.pgim.com.

Company H1B Sponsorship

PGIM has a track record of offering H1B sponsorships, with 9 in 2025, 13 in 2024, 8 in 2023, 8 in 2022, 7 in 2021, 14 in 2020. Please note that this does not guarantee sponsorship for this specific role.

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