Contract Role: Content Marketer

Company: Kwikly Dental Staffing

Type: Part Time ~20-25 hours a week - Contract, Remote or Hybrid, Minneapolis preferred.

Reports to: VP of Growth

This role is 20% strategy and 80% execution. We need someone to own content marketing deliverables from end to end including

Own and maintain a multi-channel content calendar with weekly publishing cadence
Case studies
Guides
Videos (long & short form)
Social posts
Newsletters
Continuing Education (CE) & Webinars
Influencers
PR
Podcasts

About Kwikly

Kwikly Dental Staffing is the #1 leader in dental staffing and one of the fastest-growing companies in America. Recognized four years in a row on the Inc. 5000 and ranked 13th fastest-growing company in America by the Financial Times, Kwikly combines top-tier dental professionals with powerful technology to help dental offices fill temp roles with speed and reliability.

Our mission is to elevate the dental staffing experience nationwide—delivering high-quality, on-demand staffing solutions that enable better patient care, stronger office performance, and flexible work for dental professionals. Kwikly’s team is built on a culture of excellence, innovation, and rapid growth, with a winning business model and national expansion underway.

What It’s Like to Work at Kwikly

Kwikly is not for everyone. This is a high-performance environment where speed and excellence are non-negotiable.

We are looking for the hardest-working and smartest talent who want to elevate themselves both professionally and personally, while surrounding themselves with some of the best entrepreneurs and operators in Minnesota.

Our team is competitive, fast-moving, and hungry. We expect individuals to take ownership, push limits, and commit to continuous growth. You will be challenged, supported, and expected to perform at the highest level.

At the same time, Kwikly is one of the most collaborative, supportive, and high-energy workplaces you will find. We take pride in having a top-rated culture built on trust, teamwork, and shared wins. Every day brings something new, and we know how to have fun while pushing for excellence.

If you thrive on speed, accountability, and excellence, and want to grow alongside exceptional people, you will fit right in.

Role Overview

Kwikly is seeking a highly experienced Content Marketer to help position the company as the thought leader in modern dental staffing and workforce innovation. This contract role will build and execute a content marketing engine that consistently produces and distributes high-impact, deeply valuable content across multiple channels—targeting both dental professionals and B2B audiences such as DSOs, dental groups, dental offices and industry partners.

The ideal candidate will have experience creating and repurposing content to LinkedIn, video, email, blogs, website and other social channels to drive visibility, credibility, and engagement with decision-makers in the dental industry.

This person will manage the team and engine behind our content marketing efforts and will also get involved in the deliverables if needed such as helping write, design, or edit any items.

Core Objective

Develop and scale a content marketing strategy that rapidly establishes Kwikly as the go-to voice in the dental staffing and workforce innovation space, driving measurable growth in awareness, engagement, and influence across both professional and enterprise audiences.

Key Responsibilities

Strategy & Ideation

Develop and execute a cohesive content strategy aligned with business goals and audience insights.
Generate high-value content ideas that position Kwikly as an industry leader among both DSOs and individual professionals.
Build and manage a content calendar that balances thought leadership, education, and engagement across diverse audiences.

Content Creation

Write and produce exceptional content across formats: blogs, newsletters, whitepapers, videos, web copy, and social media.
Repurpose content into multi-channel campaigns optimized for LinkedIn and professional networks to reach executives, dental group leaders, and partners.
Craft content that demonstrates deep understanding of the dental industry, staffing models, and workforce trends.

Collaboration & Partnerships

Coordinate with internal stakeholders, external partners, and industry influencers to co-create authoritative thought leadership.
Source and manage guest contributors, partner features, and user stories from both the professional and B2B sides of the industry.
Build relationships with publications, associations, and channel partners for expanded content distribution.

Execution & Distribution

Manage the full lifecycle of content production—concepting, writing, design coordination, publishing, and performance review.
Oversee LinkedIn and social distribution strategy, ensuring consistent presence among key B2B audiences.
Identify and develop new channels for amplification (social, newsletters, PR, events, etc.).

Measurement & Accountability

Track KPIs including reach, engagement, inbound interest, and audience growth.
Analyze performance data and refine strategy for impact and efficiency.
Be accountable for tangible content-driven business outcomes.

Qualifications

Strong instinct for repurposing long-form content into high-performing short-form social content
Highly proficient using AI tools to accelerate content creation, repurposing, and distribution.
Proven experience and results in content marketing, preferably in dentistry, healthcare, or staffing/tech sectors.
Experience creating content for B2B audiences, including DSOs, dental groups, dental offices, or healthcare enterprises.
Demonstrated ability to build content systems from zero to scale.
Strong portfolio showcasing thought leadership and multi-channel storytelling.
Excellent writing, editing, and strategic communication skills.
Self-directed, with the ability to operate independently and deliver measurable results in a fast-paced environment.
Experience with Hubspot CRM

Contract Terms

Duration: 3–6 months initial term, with potential for extension.
Compensation: Based on experience and output.
Hours: Flexible, outcome-focused.
Location: Remote or hybrid (Minneapolis-based preferred).

Success Looks Like

Kwikly becomes the recognized thought leader in dental staffing and workforce innovation.
A consistent flow of impactful content is published across all major channels for both B2B and professional audiences.
A scalable content system is built to sustain thought leadership and long-term growth.

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Marketing Content Manager