Marketing Operations Manager

Job Description

This role is about making systems work seamlessly, turning data into clarity, and enabling campaigns to deliver impact so our teams can focus on driving growth.

You will play a vital role in ensuring smooth system operations, efficient campaign execution, and accurate reporting across our global marketing organisation. You will act as the operational backbone of our marketing engine owning HubSpot and Salesforce marketing processes, managing integrations, and enabling data-driven decision-making through high-quality reporting.

• System Administration: Own HubSpot administration, support Salesforce campaign setup, and ensure data quality across systems and integrations.
• Lead Management & Nurturing: Manage lead scoring, segmentation, lifecycle workflows, and oversee forms, fields, and opt-in governance.
• Campaign Operations: Support global campaign and event setup, list management, tracking, and provide core campaign performance insights.
• Data, Reporting & Insights: Build and maintain Power BI dashboards and deliver clear reporting on campaigns, database health, and lead funnel performance.
• Integrations & Technology: Manage integrations, data syncs, and field mappings, ensuring accurate and consistent data across the marketing tech stack.
• Governance & Enablement: Maintain process documentation and workflow standards, enabling marketing teams through training and best-practice guidance.
• Data privacy: Be familiar with data privacy laws such as GDPR, CCPA, and support the team to remain compliant.