Growth Marketing Manager, Formative

Growth Marketing Manager

The role involves using growth marketing skills to drive the growth of Newsela.com. The ideal candidate will have a proven track record in driving growth and deep expertise in channels such as paid search and email automation.

• Orchestrate Growth Initiatives: This includes working with in-house specialists to guide campaign strategy and ensure cohesive execution.
• Own the Conversion Funnel: The core responsibility involves building testing and improving user journey from first visit to customer activation.