Social Media Specialist (In-House)

InnoVision Marketing Group (IMG) is a strategic marketing firm that emphasizes brand stewardship and content discipline. They are seeking a Social Media Specialist to manage social media execution, contribute to content creation, and enhance brand presence across various platforms.

Responsibilities

• Owning day-to-day social media execution across assigned client accounts
• Managing and refining content calendars to ensure strategic alignment and consistency
• Writing, editing, and approving captions that reflect brand voice and platform nuance
• Contributing to content ideation and helping shape compelling, platform-native content
• Supporting and, when appropriate, creating original social content including short-form video concepts, captions, and simple visual storytelling
• Collaborating closely with creative, PR, and account teams to align messaging and timing
• Monitoring engagement, comments, and messages and responding or escalating appropriately
• Identifying performance trends, opportunities, and areas for improvement
• Supporting influencer, partnership, and campaign activations
• Ensuring all content is accurate, approved, and intentional before publishing
• Maintaining clean documentation, approvals, and content libraries
• Assisting with performance reporting, insights, and recommendations
• Staying current on platform changes, algorithm shifts, and best practices

Skills

• Owning day-to-day social media execution across assigned client accounts
• Managing and refining content calendars to ensure strategic alignment and consistency
• Writing, editing, and approving captions that reflect brand voice and platform nuance
• Contributing to content ideation and helping shape compelling, platform-native content
• Supporting and, when appropriate, creating original social content including short-form video concepts, captions, and simple visual storytelling
• Collaborating closely with creative, PR, and account teams to align messaging and timing
• Monitoring engagement, comments, and messages and responding or escalating appropriately
• Identifying performance trends, opportunities, and areas for improvement
• Supporting influencer, partnership, and campaign activations
• Ensuring all content is accurate, approved, and intentional before publishing
• Maintaining clean documentation, approvals, and content libraries
• Assisting with performance reporting, insights, and recommendations
• Staying current on platform changes, algorithm shifts, and best practices
• Strong judgment, confidence in decision-making, and an understanding that social media success is built through consistency, restraint, and smart execution
• Detail-obsessed execution. Nothing goes live without a final check
• Strong platform instincts. You understand what works and why
• Brand fluency. You adapt tone and voice without losing identity
• Content sensibility. You know what stops the scroll without chasing trends
• Confidence with restraint. You post with intention, not impulse
• Clear communication. You keep teams aligned and informed
• Accountability. You own your channels, results, and decisions
• Coachability. You welcome feedback and apply it quickly
• Team-first mindset. You collaborate and elevate the group
• High integrity. You understand the responsibility of managing public-facing brands
• Strong writing and editing skills with a clear understanding of brand voice
• Demonstrated ability to contribute to or create compelling social content
• Familiarity with social media scheduling, analytics, and reporting tools
• Comfort working in a fast-paced, deadline-driven environment
• 3 to 5 years of hands-on social media experience preferred
• Experience managing multiple brands or accounts simultaneously
• Experience with short-form video, reels, stories, or platform-native formats is a strong plus
• Agency or integrated marketing experience is a plus

Company Overview

• Innovision Marketing Group is a digital marketing agency that provides advertising, media buying, web development, and branding services. It was founded in 2012, and is headquartered in San Diego, California, USA, with a workforce of 11-50 employees. Its website is https://teaminnovision.com/.