Sr. Digital Marketing Specialist

As a Sr. Digital Marketing Specialist, you will help build out and execute our multichannel digital marketing strategy, analyzing and building comprehensive campaigns, reporting on their performance, and creating data-driven analyses to optimize and discover potential errors.

Your responsibilities will include brainstorming data-backed optimizations and new campaign ideas, writing clear and concise briefs for email and integrated marketing campaigns, assessing customer behavior to search for areas of opportunity, and ensuring quality and integrity of data.

You will work closely with stakeholders across channels and product areas, developing data-driven marketing automation campaigns spanning the entire customer journey, and assist in facilitating the development of effective digital strategies with Marketing leadership to meet organizational strategic objectives.