Digital Marketing Coordinator

D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift.

New models of teaching and learning enable a personalized, student-centric experience - and deliver improved retention, engagement, satisfaction, and results for learners of all ages - in schools, campuses, and companies.

D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners. And most importantly, by giving customers a platform that is easy, flexible, and smart. No other company provides a solution as robust and innovative as D2L.

D2L's has had a singular mission for 20 years and is dedicated to that same mission in the years ahead: to transform the way the world learns - and by doing so, we will help improve human potential globally.

• *What would my main duties be?**
• Work cooperatively with other functional areas within Marketing to support the design, develop and implement web-based communication strategies
• Assistance with tasks associated with the SEO and SEM strategy
• Interface with Web Developers to help with site content, site architecture, usability, maintenance, updating and evolution of the website
• Help analyze website traffic and seek opportunities and avenues to optimize performance
• Work with Marketing Automation on list management, support, and campaign execution tasks
• *Work Experience**:
• Understanding of digital marketing concepts, the delivery of web content and how effective marketing campaignsare managed
• Ability to create positive external relationships and internal cross-functional stakeholders
• Strong written and oral communication skills through multiple mediums and for a wide range of audiences across industry sectors, geographies and audiences
• Knowledge of the use of social media in a business-to-business environment
• Understanding of the Principals of Project Management
• Team player who is both flexible and adaptable
• Comfort with technical tasks, such as working with spreadsheets and similar data
• *Other Requirements and Assets**:
• Ability to handle multiple projects simultaneously and work effectively in a fast-paced, deadline-driven environment with rapidly changing priorities
• Strong analytical and research skills
• Attention to detail
• *Education Recommendations**
• Student enrolled in marketing, communications, web development, or programming, with the following competencies:
• Advanced communication, collaboration, and interpersonal skills
• Excellent communication writing and/or copywriting skills
• Exceptional organizational skills including multi-tasking and time management
• High attention to detail
• Ability to learn quickly, think fast under pressure, and work independently in fast-paced environment
• Proficiency with MS Excel and comfortable with learning new systems quickly
• Creative mindset and stamina to try new things and figure out how to continuously improve
• Experience with WordPress or similar would be an asset
• *Why We're Awesome**:

At D2L, we are dedicated to providing you with the tools to do the best work of your life. While some of our perks and benefits may vary depending on location or employment type, we are proud to provide employees with the following.

• *All D2Lers receive**:
• Impactful work transforming the way the world learns
• Flexible work arrangements
• Learning and Growth opportunities
• Employee wellbeing (Access to mental health services, EFAP program, financial planning and more)
• Home Internet Reimbursements
• Employee Recognition
• Social Events
• Dog Friendly Offices at our HQ in Kitchener, Winnipeg, Vancouver and Melbourne
• *Full time, permanent employees are also eligible for**:
• Tuition reimbursement of up to $4,000 CAD for continuing education through our Catch the Wave Program
• 2 Paid Days off for Catch the Wave related activities like exams or final assignments
• Retirement planning
• 2 Paid Volunteer Days
• Competitive Benefits Package
• Employee Referral Program
• Wellness Reimbursement