Digital Marketing Internship

COUNTRY Financial is dedicated to enriching lives in the communities they serve. The Digital Marketing Intern will work on Search Engine Optimization (SEO) and support social media initiatives to enhance brand awareness and user engagement.

Responsibilities

• Making basic up-dates to CF.com through AEM
• Completing SEO reviews through SEMRush and competitor analysis. Identify optimizations for improvement
• Write content briefs for SEO articles. Partner with author on article creation
• Assist with planning our company response to AI Overview trends, which are decreasing overall organic traffic to our website
• Identify social media trends. Develop creative briefs for social media content that will drive our KPIs
• Assist with monitoring social media comments and provide responses
• Analyze social media results and identify additional content needs or optimizations

Skills

• Ability to review competitors and identify improvements
• Data analysis
• Familiarity with Adobe AEM, SemRush
• Knowledge of Social Media trends, creative development, and social post analysis
• Knowledge of Search Engine Optimizations and AI Overview/GenAI

Benefits

• Insurance benefits (medical, dental, vision, disability, and life)
• 401(k) with company match

Company Overview

• COUNTRY Financial® provides insurance and financial services for over a million households and businesses across 19 states. It was founded in 1925, and is headquartered in Bloomington, IL, US, with a workforce of 5001-10000 employees. Its website is https://www.countryfinancial.com.