Social Media & Digital Marketing Manager

Archer Insurance Agency, Inc. is a growing, multi-state insurance agency seeking a creative and results-driven Social Media Manager to oversee and execute our digital presence across multiple platforms. This role is responsible for developing and managing social media strategies that increase brand awareness, generate leads, and support sales initiatives across our insurance offices in several states.

The ideal candidate combines strong content creation skills with data-driven marketing execution and a clear understanding of compliance considerations in regulated industries.

Benefits

Hourly Base Salary + Commission + Bonus Opportunities

Paid Time Off (PTO)

Work from Home

Flexible Schedule

Hands on Training

Mon-Fri Schedule

Career Growth Opportunities

Retirement Plan

Responsibilities

Plan and execute social media strategies focused on lead generation and conversion

Create, schedule, and publish engaging content across platforms such as Facebook, Instagram, LinkedIn, and emerging channels

Manage social media calendars supporting multiple states and agency locations

Monitor engagement, respond to comments and messages, and maintain a professional brand voice

Track performance metrics, analyze results, and optimize campaigns for ROI

Ensure all content adheres to insurance marketing compliance guidelines and internal review processes

Stay current on platform changes, trends, and lead-generation best practices

Requirements

Experience managing social media for a business or brand with a performance focus

Strong copywriting and content creation skills

Familiarity with social media analytics and lead tracking

Ability to work independently and manage multiple priorities

Prior experience in insurance or financial services is preferred