Remote Digital Marketing Strategist - E-commerce

Our client, a rapidly expanding e-commerce platform, is looking for a talented and results-driven Digital Marketing Strategist to join their dynamic, fully remote team. This position is ideal for a creative marketer with a proven ability to develop and execute successful online campaigns that drive customer acquisition, engagement, and retention. You will be responsible for shaping the digital marketing landscape for our client, ensuring their brand presence is strong and their products reach the right audience.

In this remote-first role, you will craft and implement comprehensive digital marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing. You will be expected to analyze market trends, identify new opportunities, and stay ahead of the curve in the ever-evolving digital space. Collaboration will be key, as you'll work with content creators, web developers, and sales teams to ensure a cohesive brand message and seamless customer journey. The ability to interpret data, generate insightful reports, and translate findings into actionable strategies is paramount.

Key responsibilities include

Developing and executing integrated digital marketing campaigns to achieve business objectives. Managing and optimizing paid search (PPC) and social media advertising campaigns to maximize ROI. Enhancing organic search visibility through strategic SEO implementation and content optimization. Overseeing social media presence, engagement, and community building efforts. Designing and executing effective email marketing campaigns, including segmentation and automation. Creating compelling content strategies that resonate with target audiences. Monitoring, analyzing, and reporting on campaign performance using analytics tools (e.g., Google Analytics, SEMrush). Conducting A/B testing and other experimentation to continuously improve campaign effectiveness. Staying up-to-date with the latest digital marketing trends, tools, and best practices. Collaborating with internal teams to ensure brand consistency and alignment with overall business goals.

The ideal candidate will have a Bachelor's degree in Marketing, Communications, or a related field, and at least 5 years of experience in digital marketing, with a strong focus on e-commerce. Demonstrated success in managing multiple digital marketing channels and achieving measurable results is essential. You should possess excellent analytical, strategic thinking, and communication skills. Proficiency with marketing automation platforms and CRM systems is a plus. This is a fantastic opportunity for a motivated individual to make a significant impact in a growing company.