E-commerce Marketing Manager, Digital Strategy

Our client, a rapidly expanding e-commerce business, is seeking an experienced E-commerce Marketing Manager to lead their digital strategy in Salt Lake City, Utah, US . This is a hybrid role, offering a blend of in-office collaboration and remote work flexibility. You will be responsible for developing and executing comprehensive online marketing campaigns to drive website traffic, conversions, and revenue growth. Your key responsibilities include managing paid advertising channels (SEM, social media ads), optimizing SEO strategies, overseeing email marketing campaigns, and analyzing website performance metrics. You will also collaborate with content creators and graphic designers to ensure brand consistency and compelling marketing messages across all digital platforms. The ideal candidate will possess a deep understanding of e-commerce best practices, current digital marketing trends, and analytics tools (e.g., Google Analytics, Adobe Analytics). Proven experience in managing successful online advertising campaigns, improving conversion rates, and growing customer acquisition is essential. Strong analytical skills, with the ability to interpret data and translate insights into actionable strategies, are required. Excellent communication, leadership, and project management skills are also important. A Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field is preferred, along with a minimum of 5 years of relevant experience in e-commerce marketing. Experience with e-commerce platforms (e.g., Shopify, Magento) and marketing automation tools is a plus. Join a vibrant company with a culture of innovation and growth, where your contributions will directly impact the success of our online presence. This is an exciting opportunity to shape the digital future of a thriving e-commerce brand.