Vice President of Digital Marketing and Demand Generation

Job Description

We are seeking an entrepreneurial Vice President of Digital Marketing and Demand Generation to lead our digital marketing, growth, lifecycle, and digital product teams.

• Key Responsibilities:
• Set and communicate a bold, multi-year vision for digital marketing, demand generation, and donor engagement across all channels and brands.
• Lead, coach, and develop high-performing teams across digital marketing, lifecycle, and digital product functions.
• Cultivate talent aligned with the organization's vision and Principle Based Management (PBM), emphasizing principled entrepreneurialism and team growth.
• Collaborate cross-functionally with Marketing, Communications, Business Units, and Development teams to align messaging and strategy.
• Main Objectives:
• Drive measurable results and elevate performance through data-driven strategies and innovative solutions.
• Foster a culture of experimentation, continuous improvement, and agile practices across digital teams, integrating the latest technologies and frameworks.
• Requirements:
• 15+ years of hands-on experience in digital marketing, growth, demand generation, and digital product leadership in complex, multi-stakeholder environments.
• Proven track record of developing, executing, and managing multi- and cross-channel marketing strategies, with expertise in experimentation and innovation.
• Strong knowledge of MarTech stacks, CDPs, marketing automation, and CRM systems.