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Marketing Specialist

SkyBird Travel

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We’re seeking a creative, detail-oriented Travel Marketing Specialist to lead content development, social media, and digital communication across multiple platforms for both B2B and B2C brands. This role combines strong writing skills with social media management and SEO to ensure consistency, clarity, and creativity in all brand communications.

The ideal candidate is a versatile storyteller who excels at both crafting compelling content and executing hands-on digital marketing tasks. You’ll play a key role in driving engagement, elevating brand presence, and supporting broader marketing objectives across all channels.

Key Responsibilities

  • Develop and execute creative concepts that align with specified messaging goals, producing engaging content for web, print, and other marketing media to meet the brand's objectives.
  • Generate content optimized for social media and digital marketing platforms, including SEO, SEM, LLMs and Google AdWords strategies.
  • Oversee the creation and curation of content for blogs, social media posts, websites, email campaigns, articles, and additional platforms.
  • Ensure accuracy and clarity in all written materials through thorough proofreading and editing, recommending improvements as needed.
  • Collaborate with management to incorporate feedback and improve content quality and workflow processes.
  • Maintain our social media presence across all digital channels and maintain consistent posting schedules.
  • Perform other duties as assigned by the Marketing Supervisor.

Required

  • Experience in the travel industry
  • 2+ years of experience in content marketing, digital marketing, copywriting, or a related field
  • Strong communication, writing, editing, and proofreading skills
  • Familiarity with SEO best practices
  • Experience with social media management (Facebook, Instagram, etc.)
  • Ability to manage multiple deadlines and switch between tasks easily
  • Results driven- focus on testing, measuring, adjusting, and retesting
  • A strong communicator with an eye for clean, engaging content

Preferred

  • Experience with email marketing tools (MailChimp preferred)
  • Experience with WordPress and basic website updates
  • Basic knowledge of analytics and performance tracking
  • Ability to create short-form video content

Benefits: We offer medical, dental, vision, life insurance, PTO, and 401k. A hybrid work schedule available after completing first 90 days in the office, three days in the office with two days working from home.

Pay: $20 per hour

How to Apply: please submit your resume, a brief cover letter, and 2–3 writing or content samples (social posts, blogs or newsletters) to [email protected]

Job Type

Job Type
Full Time
Location
Southfield, MI

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