E-commerce Manager

HEAD OFFICE
Discover Rennaï, the beauty and modern self-care destination of the future.
At Rennaï, we are dedicated to helping individuals achieve well-being through 360° self-care in a highly accessible setting. Inspired by the French word Renaissance, meaning rebirth and renewal, we are committed to empower individuals on their journey towards self-care, self-love, and self-discovery.
Our range of carefully curated beauty products from around the world is complemented by personalized self-care services, including consultations with beauty, nutrition, and wellness experts. We offer a variety of services to nourish the mind, body, and soul, providing everything you need to feel your best, both inside and out.
Overview
The E-Commerce Manager is responsible for owning and optimizing the Rennaï's e-commerce channel end-to-end. This role leads online merchandising, site experience, content execution, and performance optimization to drive revenue growth, improve conversion, and deliver a best-in-class customer journey. Working cross-functionally with Marketing, Creative, Operations, and Technology teams, the E-Commerce Manager ensures the online store is commercially effective, operationally sound, and aligned with brand standards.
Key Responsibilities
E-Commerce Strategy & Performance

• Own day-to-day and seasonal performance of the Shopify storefront, with accountability for revenue, conversion rate, AOV, and overall site health
• Translate business goals into actionable e-commerce and merchandising strategies
• Analyze performance data and customer behavior to inform optimization and trading decisions
• Identify opportunities to improve conversion, navigation, and on-site engagement
  

Shopify Platform Ownership

• Manage all aspects of the admin, including product setup, collections, navigation, pricing, promotions, tags, and meta fields
• Ensure site functionality, content accuracy, and platform best practices are consistently maintained
• Partner with Tech and external partners on enhancements, updates, and app integrations
• Stay current on releases and recommend improvements to drive efficiency and performance
  

Merchandising, Content & UX

• Lead digital merchandising strategy across homepage, collections, PDPs, and landing pages
• Ensure product content, imagery, and storytelling are optimized for conversion and aligned with brand standards
• Oversee site merchandising calendars tied to launches, promotions, and seasonal moments
• Continuously evaluate UX and customer journey to reduce friction and improve discovery
  

Campaigns, Launches & Promotions

• Own e-commerce execution for product launches, drops, and promotional events
• Partner with Marketing to ensure site readiness for traffic-driving campaigns
• Oversee promotional setup, sale logic, and pricing accuracy
• Ensure flawless execution during key trading periods
  

Inventory, Operations & Cross-Functional Leadership

• Partner with Operations and Buying to align inventory, assortment, and online availability
• Monitor stock levels and adjust merchandising strategies to optimize sell-through
• Lead cross-functional collaboration to ensure seamless execution across teams
• Manage timelines, priorities, and workflows in a fast-paced environment
  

Analytics, CRO & Optimization

• Track and report on key e-commerce KPIs using analytics and related tools
• Lead conversion rate optimization initiatives and A/B testing efforts
• Use insights to drive continuous improvements across PDPs, collections, and promotions
• Support ROAS and acquisition efficiency through strong on-site performance
  

Experience & Qualifications

• 5+ years of experience in e-commerce, digital merchandising, or online retail
• Proven hands-on experience managing a storefront (preferably Shopify)
• Strong understanding of e-commerce KPIs, CRO, UX best practices, and digital merchandising
• Experience partnering with Marketing, Creative, Operations, and Technology teams
• Analytical and data-driven with a strong commercial mindset
• Highly organized, detail-oriented, and comfortable managing multiple priorities
• Excellent communication, collaboration, and stakeholder management skills
  

Bonus Points

• Experience in DTC, fashion, beauty, or lifestyle retail
• Familiarity with Shopify apps (Search & Discovery, reviews, personalization, CRO tools)
• Exposure to paid media landing pages, product feeds, and omnichannel initiatives
  

Join our dynamic team and be part of a luxurious beauty experience that empowers individuals to embrace their uniqueness. Together, let's create an inspiring space where beauty and confidence flourish, making a lasting impact on our customers' lives.