DIGITAL ANALYTICS MARKETING SPECIALIST - U.S., WEST COAST

DIGITAL ANALYTICS MARKETING SPECIALIST - U.S., WEST COAST at System One in Boise, Idaho, United States Job Description DIGITAL ANALYTICS MARKETING SPECIALIST - U.S., WEST COAST Employment Type : Full Time Date Posted : Location : Remote Pay Range : $90000.00 - $110000.00 per Year Job Number : JO-2407-2461 Primary Function We are seeking a highly organized and detail-oriented Digital Marketing Analytics Specialist to join our team. The primary responsibility of this role is to manage our A / B testing projects using Adobe Target, overseeing the entire process from request intake to result dissemination. This role requires strong project management skills and a foundational understanding of website A / B testing processes and goals. Duties & Responsibilities Oversee the end-to-end process of A / B testing projects, ensuring timely and accurate execution. Manage the intake of A / B test requests from various stakeholders, and communicate project timelines and updates effectively. Configure and set up A / B tests in Adobe Target based on stakeholder requirements. Analyze test results and share findings with requestors and the UX team, providing insights and recommendations for future tests. Work closely with cross-functional teams, including marketing, UX, and development, to ensure seamless execution of A / B tests. Create timely and accurate tracking and data-driven upstream reporting; develop data analysis to track, compare & contrast event efforts for continued plan improvements and enhancements Provide actionable insights and optimizations to improve A / B testing process Develop positive working relationships with project stakeholders and colleagues Create and deliver clear and accurate scopes, schedules, and rundowns for projects Work in the most proactive and professional manner to provide the highest level of service to stakeholders Skills & Qualifications Hands-on experience with Adobe Target is highly desirable Proven experience in project management, particularly in digital marketing or analytics General understanding of website A / B testing processes, goals, and methodologies Familiarity with digital marketing metrics and ability to analyze for insights and optimizations Outstanding strategic, analytical, and problem-solving skills Experience translating business needs into analytics requirements Ability to manage simultaneous projects, and work with many stakeholders across internal groups and geographies Self-directed, proactive, organized, efficient, detail oriented, accountable, enthusi To view full details and how to apply, please login or create a Job Seeker account