SEO & Digital Content Manager

At Fifth Third Bank, we're searching for a results-driven SEO & Digital Content Manager to join our dynamic team. This role is perfect for someone who is passionate about creating and implementing successful digital marketing strategies to drive business growth and enhance customer engagement. As the SEO & Digital Content Manager, you will have the opportunity to showcase your expertise in search engine optimization, content creation, and data analysis to optimize our online presence and drive traffic to our website. If you have a strong understanding of the digital landscape and are always eager to stay on top of the latest industry trends, we want you on our team. Join us and be part of a collaborative and innovative environment where your skills and ideas will be valued and rewarded.

Develop and implement effective SEO and digital content strategies to increase online visibility and drive business growth.

Conduct thorough keyword research and analysis to identify opportunities for content optimization and improved search engine rankings.

Collaborate with cross-functional teams to create engaging and relevant digital content for various platforms such as website, social media, and email marketing.

Monitor and analyze website traffic and user behavior using tools such as Google Analytics to identify areas for improvement and make data-driven decisions.

Stay abreast of industry trends and best practices in SEO and digital content creation to ensure the bank's online presence remains competitive.

Manage and oversee the bank's online reputation and ensure all digital content aligns with brand guidelines and messaging.

Develop and maintain strong relationships with external partners, such as agencies and vendors, to support SEO and content initiatives.

Provide regular reports and updates on the performance of digital marketing efforts, highlighting successes and areas for improvement.

Collaborate with the marketing team to align SEO and content strategies with overall marketing objectives and campaigns.

Continuously test and optimize SEO and content strategies to improve website traffic, lead generation, and customer engagement.

Conduct regular audits of the bank's website and digital content to ensure it meets SEO best practices and is user-friendly.

Train and educate internal teams on SEO and digital content best practices to promote a culture of digital marketing excellence within the organization.

Stay updated on industry regulations and compliance requirements related to digital marketing and ensure the bank's online presence adheres to all guidelines.

Act as a subject matter expert on SEO and digital content within the organization, providing guidance and recommendations to leadership and other teams as needed.

Fifth Third Bank is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Qualifications

• Act as a subject matter expert on SEO and digital content within the organization, providing guidance and recommendations to leadership and other teams as needed

Responsibilities

• This role is perfect for someone who is passionate about creating and implementing successful digital marketing strategies to drive business growth and enhance customer engagement
• As the SEO & Digital Content Manager, you will have the opportunity to showcase your expertise in search engine optimization, content creation, and data analysis to optimize our online presence and drive traffic to our website
• Develop and implement effective SEO and digital content strategies to increase online visibility and drive business growth
• Conduct thorough keyword research and analysis to identify opportunities for content optimization and improved search engine rankings
• Collaborate with cross-functional teams to create engaging and relevant digital content for various platforms such as website, social media, and email marketing
• Monitor and analyze website traffic and user behavior using tools such as Google Analytics to identify areas for improvement and make data-driven decisions
• Stay abreast of industry trends and best practices in SEO and digital content creation to ensure the bank's online presence remains competitive
• Manage and oversee the bank's online reputation and ensure all digital content aligns with brand guidelines and messaging
• Develop and maintain strong relationships with external partners, such as agencies and vendors, to support SEO and content initiatives
• Provide regular reports and updates on the performance of digital marketing efforts, highlighting successes and areas for improvement
• Collaborate with the marketing team to align SEO and content strategies with overall marketing objectives and campaigns
• Continuously test and optimize SEO and content strategies to improve website traffic, lead generation, and customer engagement
• Conduct regular audits of the bank's website and digital content to ensure it meets SEO best practices and is user-friendly
• Train and educate internal teams on SEO and digital content best practices to promote a culture of digital marketing excellence within the organization
• Stay updated on industry regulations and compliance requirements related to digital marketing and ensure the bank's online presence adheres to all guidelines