Performance Marketing Lead

As a Performance Marketing Lead at Directive Consulting, you will be responsible for creating high-performing paid strategies for enterprise SaaS businesses. You will oversee and lead a collection of paid media accounts, serve as direct support to client contacts, and communicate weekly with vendors or operational partners. Your expertise should include paid search and paid social advertising campaigns, such as Google Ads, Facebook Ads, and LinkedIn Ads.

• Create and maintain budgets for paid media campaigns across multiple channels
• Understand client positioning and unique value propositions
• Confirm lead routing is accurate within a CRM
• Responsible for personal productivity and utilization

You will work directly with Associate Director to ensure internal and client goals are being achieved. Your exceptional decision-making skills will guide strategic direction for accounts, ensuring maximum ROI. With our core values of People First, we foster a diverse and inclusive culture, committed to excellence in digital marketing.