Vice President Digital Marketing

As Vice President of Digital Marketing, you will be responsible for driving double-digit sales growth through the development and execution of omni-channel marketing strategies.

Key responsibilities include

• Own the Digital Demand Generation Engine: Lead the development and execution of omni-channel marketing strategies to target industry-specific personas effectively and drive qualified pipeline and revenue growth.
• Website & Digital Experience: Champion website strategy, UX/UI design, and ongoing optimization to attract, engage, and convert unique visitors into high-quality leads.
• Funnel Management & Lead Nurture: Design and implement comprehensive nurture strategies, leveraging segmentation, personalization, and marketing automation to influence prospects throughout every stage of the buyer's journey.
• Brand Leadership: Oversee brand development and content strategy to create compelling messaging and assets that amplify awareness, trust, and loyalty among prospects and customers.

You will work closely with cross-functional teams including Product Marketing, Field Marketing, Business Development, Sales Leadership, and the CXO team to deliver high-quality lead flow from initial awareness to sales conversion.