Ecommerce Marketing Manager

Forte Series is a men’s personal care brand launched by Alex Costa, one of social media’s biggest men’s grooming and lifestyle influencers.

We’re looking for a process-driven, analytical eCommerce marketing manager to take ownership of our middle, and bottom funnel marketing channels and functions.

• *Responsibilities**:
• Establish and manage a seasonal promotions calendar
• Organize and deploy product launch campaigns for our exciting upcoming SKUs
• Implement and manage a CRO function to consistently improve funnel conversion rate
• Implement and manage a middle and bottom funnel paid media strategy to capture branded demand for existing products
• Interface between operations, design, social media and managing partners to ensure marketing campaigns are executed with discipline
• Work with eCom director closely to uncover and implement new best practices for brand growth
• *What’s in it for you**:
• Put your existing eCommerce skills into practice in a bigger, more impactful way
• Nearly-complete ownership and autonomy of the marketing functions
• Opportunity to build and manage your own team of agency partners and contractors
• Gain in-depth, tactical experience of fast-growing eCommerce sector
• Learn directly from experienced eCommerce practitioners
• *Requirements**:
• At least 1 year experience in the eCommerce environment
• Some direct response and branding copywriting experience
• Working understanding of advertising across major media buying platforms (Meta, Google, TikTok)
• Working understanding of attribution and analytics for eCommerce
• Experience working with agencies and contractors within the Marketing context
• Working knowledge of Shopify platform

Pay: $60,000.00-$79,000.00 per year

• *Benefits**:
• Dental care
• Extended health care
• Paid time off
• *Education**:
• Bachelor's Degree (preferred)
• *Experience**:
• Shopify: 1 year (required)
• agencies and contractors within the Marketing context: 3 years (required)
• eCommerce environment: 1 year (required)
• Advertising Campaigns: 3 years (required)

Work Location: In person