Marketing Copywriter
April Way MediaAbout Us
We're a fast-growing creator management agency specializing in social media marketing and monetization. We handle everything from social media strategy to content planning for our roster of creators. We're looking for a sharp marketer and copywriter who can craft scroll-stopping content that converts followers into paying subscribers.
The Role
This role focuses on copywriting across Instagram, Twitter, and other platforms for multiple creators, with growth into developing full short-form content concepts and strategy as you prove results.
This isn't a corporate marketing job. You'll be writing copy that drives real revenue, testing what works, and iterating fast. If you perform, this role evolves into a management position leading marketing strategy across our entire creator roster.
What You'll Do
- Write high-converting captions for Instagram posts and Reels
- Craft engagement-driven content for Twitter that hooks target audiences
- Write platform copy optimized for subscriber retention
- Develop complete content concepts for Instagram Reels (hooks, storylines, CTAs)
- Test different angles, hooks, and tones across platforms
- Track performance metrics and refine based on data
- Create content calendars and posting strategies
- Collaborate on creator branding and positioning
- Scale proven frameworks across multiple creators
What We're Looking For
Required
- 1-2+ years of experience writing social media copy (brand, agency, or freelance)
- Portfolio demonstrating engaging, conversion-focused writing
- Deep understanding of Instagram and Twitter algorithms and engagement tactics
- Ability to write in different voices/personas for different creators
- Data-driven mindset - you test, measure, and optimize relentlessly
- Ability to work in-office in Edgewater, Miami (9am-5pm, Monday-Friday)
Bonus Points
- Experience with short-form video concepts (Reels, TikTok)
- Understanding of audience psychology and what drives engagement
- Previous work in creator economy, influencer marketing, or subscription platforms
- Thrives in fast-paced, high-accountability environments
What We Offer
- Real ownership: Your copy directly impacts revenue. You'll see results immediately.
- Fast growth path: Prove yourself and move into head of marketing within 12-18 months
- Learn the creator economy: Get insider knowledge of one of the fastest-growing industries
- Direct mentorship: Work directly with agency founders, not buried in a corporate hierarchy
Compensation
- $60,000 - $75,000 annually, based on experience
- Performance-based raises as you take on more responsibility
- Potential to earn significantly more as you move into management
Not a Fit If
- You need corporate structure and hand-holding
- You're uncomfortable with adult content (even though it's non-explicit marketing)
- You can't handle direct feedback or fast iteration
- You need remote work flexibility
To Apply
Send us
- Your resume
- A portfolio or 3-5 examples of social media copy you've written (with performance metrics if available)
- A brief note (3-4 sentences) on why you're interested in this role
Job Type
- Job Type
- Full Time
- Salary Range
- USD 60,000 - 75,000 yearly
- Location
- Miami, FL, United States
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