Digital Marketing Specialist and Event Planner

**About Us**

We are a local private academy, with classes in debate and reading and writing. Our office is in Vancouver (Kerrisdale). We are dedicated to offer students expert guidance to improve their academic AND life skills. We are driven to inspire kids to explore intrinsic motivation. We have trained thousands of students and won many awards, for example some of our debaters have been victorious at some of the world's most prestigious debate competitions such as Stanford and Harvard. We are skill-focused and thus ALL kids and levels benefit from our programs.

• *Our mission**

Our mission is to train students to think critically about their world and advocate successfully for themselves and their communities.

• *Our vision**

We envision that our students become future leaders in their fields and courageous speakers who make their voices heard.

• *Our Values**
• Emphasizing skill development, we help students develop their critical thinking, research, writing, and public speaking skills
• Bringing expert coaches from all over the world to provide well-rounded coaching
• Focusing on whole child development
• Celebrating every step of our kids' development and achievements
• Helping our kids build global awareness and expand their horizons
• Equal access to opportunities and resources
• *How We Are Different**
• B.C. Ministry of Education approved for HS elective credit debate program - through the collective efforts of our experienced team and in partnership with HCOS, we have developed elective courses that can now be taken for B.C. credits toward graduation. We are the first and only debate program that offers B.C. Ministry of Education graduation credits.
• Proven System of Success - we offer a step-by-step long-term strategy for student progress, using a proven curriculum to help each student maximize their individual potential.
• Life-Long Skills - through our rigorous program, students not only gain debate and public speaking skills, but also advance their literacy and research skills, improve their self-esteem, and broaden their baseline knowledge.
• Individualized Development Plans - our expert instructors and coaches get to know every student and provide individualized feedback that helps each student grow and learn to maximize their unique/personal styles.
• *What we are looking for**

A digital marketing specialist and event planner who will work with the team in marketing, event planning and business development. We are looking for someone who is positive, reliable, CAN SPEAK MANDARIN, and whose schedule is flexible, who can work afternoons/evenings, and sometimes weekends 40 hours per week over 5 days in our Vancouver office.

• *Responsibilities for the position will be, but are not necessarily limited to**:
• **Digital Marketing**:_
• Managing different social media platforms
• Managing paid advertisement on Google, Facebook, Instagram, Linkedin, as well as other platforms if needed
• Developing company’s overall marketing strategy
• Creative digital and print marketing input and output
• Managing the team posting digital marketing materials on social media platforms like YouTube, Google, Facebook and Instagram, in Mandarin creating WeChat posts and other marketing materials
• Working with the team to update website using Wordpress
• *_Event Planning_**
• Event planning such as seminars, student showcases, marketing events, yearly celebration events, coach/teacher promotion events
• Brainstorming and implementing ideas for seminars and extracurricular programs that change yearly
• *_Business Development_**
• Exploring and developing a loyalty program and affiliate program with our IT consultants
• Keeping all information and record up to date on our loyalty and affiliate program
• Developing partnerships via utilizing our loyalty and affiliate program
• Meeting and negotiation with potential partners
• Preparing contract for business partners
• Maintaining ongoing communications with business partner to ensure the loyalty and affiliate program is running smoothly
• *_Other Managerial Responsibilities: _**
• Managing and coordinating the team to create videos, copywriting, visual and character design, website design etc.
• Attend and contribute to weekly staff meetings and agenda formation research, specifically with respect to topics of interest to our clients and which can be used to generate their interest in our products/services
• Modelling competency and professional behaviour for our high school volunteer interns
• Managing and coordinating video material collection and editing
• Overseeing ongoing company projects
• *Qualifications**:
• FLUENT IN ENGLISH AND MANDARIN
• Willing to start from admin to learn the services we offer (debate and reading and writing) and how to communicate with our clients
• Digital marketing and event planning experience is a MUST
• Skilled video production for WeChat, YouTube, Facebook, Red, Instagram and so on
• Digital marketing skills using Google