Performance Marketing Specialist (Part-Time)

Paid Media + SEO + Google Tools + AI Search

Remote |Contract 1099 or W-2 | Part-Time Only

$35–$40/hour (DOE)

About Crazy Good Marketing (CGM)

Crazy Good Marketing (CGM) is a national, fully remote marketing agency built for execution, speed, and results.

We’re a lean team of experienced marketers who step in, get work done, and deliver measurable impact across multiple client accounts. No fluff. No handholding. Just smart, disciplined execution.

The Role (Part-Time. Multi-Client. Doer.)

We’re looking for a hands-on performance marketer who can confidently manage multiple client accounts and set up, maintain, and optimize Google’s marketing and analytics tools.

This is a part-time, execution-first role. You will be in the platforms—launching campaigns, configuring tracking, fixing issues, and optimizing performance. This is not a coordinator or strategy-only position.

What You’ll Own

Paid Media Execution

Build, launch, and optimize campaigns across platforms such as:
Facebook & Instagram
TikTok
Google Ads (Search, Display, Retargeting)
Manage budgets, bids, audiences, creative testing, and optimization

SEO & Search Execution

Keyword research and intent mapping
On-page SEO execution (meta titles, descriptions, structure)
Local SEO and Google Business Profile management
Content and site optimization recommendations
Adapt strategy for AI-influenced search behavior (SGE, zero-click, intent-based discovery)

Google Tools Setup & Management (Critical)

Google Analytics 4 (GA4) setup, configuration, and troubleshooting
Google Search Console setup, monitoring, and optimization
Google Tag Manager setup, tagging, events, conversions, and debugging
Conversion tracking across paid platforms
Data validation and ongoing tracking accuracy

Performance & Optimization

Monitor KPIs and make data-driven optimizations
Run A/B tests, funnels, heatmaps, and CRO experiments
Use tools like SEMRush, Screaming Frog, and similar platforms
Clearly demonstrate ROI and performance improvements to clients

Collaboration & Delivery

Work with content, design, and video teams to ship creative that converts
Communicate directly with clients when needed
Manage priorities across multiple clients without things slipping
Track time accurately and deliver work on schedule

Required Experience & Skills

4+ years of hands-on SEO and SEM experience
Proven experience running and optimizing paid campaigns
Strong experience setting up and managing Google tools, including:
Google Analytics 4
Google Search Console
Google Tag Manager
Solid understanding of performance marketing and conversion optimization
Working knowledge of WordPress environments
Experience managing multiple clients simultaneously
Strong analytical, troubleshooting, and problem-solving skills
Highly responsive, organized, and accountable
Comfortable working independently with minimal oversight
This is not a typical 8am-5pm role but expected to respond to clients and address needs during standard business hours

Nice to Have (Not Required)

TikTok Ads experience
LinkedIn Ads or Sales Navigator experience
CRO or landing page optimization experience
Familiarity with AI search optimization tools or workflows

What This Role Is Not

Not full-time
Not leadership
Not strategy-only
Not a training role

This is for someone who executes consistently, sets up tracking correctly, and keeps performance moving across multiple accounts.

Location & Eligibility

Strong preference for Colorado-based candidates
Open to candidates in U.S. time zones (PT–ET)
Must be authorized to work in the United States
No offshore candidates or agencies

Why CGM?

Clear scope and expectations
Variety of client work
Flexible part-time structure
Performance-driven culture
Work that ships and shows results

If you’re a part-time performance marketer who can run ads, manage SEO, and properly set up Google’s tracking stack without how-to guidance, we want to talk!

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Performance Marketing Specialist (Part-time)